060: Reid DeRamus - Marketing Tips From HBO Max’s Former VP of Growth
Nathan Barry Archive
HBO Go vs HBO Max
There's an opportunity for confusion, especially as people go into a big range of products. H b o is a very unique situation where you had h b o go, h b O now, h b o max. There was a little bit of internal friction between teams that worked on the free product, advertising base and the paid product. And so we fought through massive ews or confusion early on.
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