B2B Marketing with Dave Gerhardt cover image

B2B Marketing with Dave Gerhardt

#153: Inside Exit Five | How to Actually Pull Off a Rebrand with Eli Rubel of No Boring Design

Jun 27, 2024
Eli Rubel from No Boring Design discusses rebranding pitfalls, using AI for creative briefs, and the impact of design on conversions. They touch on social media for ads, visual identity importance, and the need for creative experimentation and delegation in successful branding.
42:05

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Effective communication and clear goals are crucial for successful rebranding initiatives.
  • Well-crafted design plays a significant role in driving conversion rates and overall marketing success.

Deep dives

Ferros IQ Revolutionizes B2B Marketing Pipeline Challenges

Ferros IQ addresses the intensified pipeline challenges in B2B marketing by offering targeted demand solutions to build pipelines efficiently. With reduced budgets and fewer buyers, their focus on down-funnel intent signals helps B2B marketing leaders reach ideal buyers and achieve high-converting leads. This strategic approach separates Ferros IQ from competitors, providing a valuable solution for businesses across all sizes.

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