One of the biggest points of confusion for any software business is pricing. It often takes months, if not years, to find a working way to charge your customers, and even then, you'll need to adjust it over time. Pricing is never done, and often, it doesn't work.
But fortunately, there are a few foundational choices you can make to keep your pricing efforts calm and manageable.
Today, we'll look at what dimensions to price along, what kinds of subscriptions to offer, and which pricing models to avoid.