2min chapter

The Bootstrapped Founder cover image

159: Pricing for Calm SaaS Businesses

The Bootstrapped Founder

CHAPTER

Creating a Price Value Alignment

You can't just put up random prices either. Whatever increases your expenses the most should be aligned with how much you charge to people using it. A video storage platform might charge per gigabyte downloaded or uploaded as they likely pay more for streaming data than for storing it. The price has to take into account the value metric to benefit from customer success and the cost metric to not be hindered by customer usage.

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