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App Marketing by App Masters

Using ChatGPT to Drive Data-Backed Marketing and Product Innovation

Feb 19, 2024
Explore how AI like ChatGPT can drive data-backed marketing and product innovation. Learn about leveraging AI for audience-targeted visual ads and maximizing revenue through pricing strategies. Discover tips for optimizing CPI and integrating AI in marketing campaigns. Dive into software development trends and optimizing text for SEO and content enhancement. Plus, get insights on refining paywall strategies for a health app.
58:29

Podcast summary created with Snipd AI

Quick takeaways

  • Leverage ChatGPT for data-driven marketing decisions.
  • AI can serve as your data scientist.

Deep dives

App Optimization Tips

Optimizing your app's description by focusing on the specific benefits of using the app, such as heart rate tracking and yoga stats. Consider adjusting the paywall strategy by removing trials for weekly usage and adding discounts or promos to incentivize users.

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