On the latest episode of Outlier Founders, we profile Kevita and Flying Embers—two innovative beverage companies that have built big businesses focused on fermentation. Kevita created an entirely new category with their sparkling probiotic drinks with live cultures, and it was sold for $200M. Flying Embers is picking up where Kevita left off and applying novel fermentation technologies to create an entirely new class of fermented alcoholic beverages. Learn more about your ad choices. Visit megaphone.fm/adchoices