Millennial Sales
345: A Simple 4-Step Process to Overcome ANY Objection
Jan 17, 2024
In this podcast, they discuss a four-step process to overcome objections in sales, reframing objections as opportunities, and navigating objections effectively. They highlight the importance of active listening, note-taking, and using the LAER framework. The talk also covers qualifying prospects and efficient sales strategies.
45:06
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Quick takeaways
- Properly qualify leads before pitching a product to ensure effective interactions and valuable outcomes.
- Use strategic openers during cold calls that show research and aim to engage prospects, not just elicit objections.
Deep dives
Qualifying Leads Before Pitching
It is crucial to properly qualify leads before pitching a product. Only pitch to prospects who have a genuine need for the product, want it, and can afford it. Selling to the right people saves time and ensures effective interaction, leading to valuable outcomes.
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