Season 2 of the ProducTea! Kieran Flanagan is one of the most valuable things I read every day on LinkedIn, his incredible ability to connect the dots when it comes to AI and Business is the reason why it will stay that way for quite some time. He delves into the 'Content Paradox' explaining how AI is transforming content creation and curation and shares intriguing insights into Hubspot's origin story and the potential role of AI as a retention tool, not just an acquisition one.
Timestamps: 01:00 Kieran’s Introduction and Background 06:35 What people get wrong about Kieran 09:00 What are you doing in Marketing if AI is about to kill it? 13:00 Conent Paradox. AI bundling and unbundling content. 19:00 Technological leaps that make people more efficient. Are knowledge workers immune to it? 21:30 Hubspots origin story 26:00 AI is maybe a retention rather than an acquisition tool 31:40 How we think about Software is changing radically 35:20 How product-led growth is dramatically getting accelerated by AI 39:50 People definitely buy from companies not just people 43:48 How Zapier tries to offer value from before AI and now after AI