The HeyCreator Show

On Storytelling And Conflict

Mar 9, 2022

45:31

Creator website

Highlights

AI Chapters

Episode notes

Education Reduces Fear, but Good News Travels Deeper

04:04

How Story Telling Can Be Used to Undermine a Movement

02:59

The Power of Story Tellers

03:57

Introduction

2min

This Isn't a Political Show, but It Sucks

3min

Story Telling Is in Our Genetics

4min

Steinbeck's World War I Story

3min

The Power of Story Tellers

4min

How Story Telling Can Change Perspectives on Things Overnight, Like the Adict Crisis

4min

Bus Boycot

2min

How Story Telling Can Be Used to Undermine a Movement

3min

Education Reduces Fear, but Good News Travels Deeper

4min

10.

I Don't Feel Guilty About It

4min

11.

How to Build a Direct Response Campaign

2min

12.

The Right Time to Cook Bacon?

4min

13.

Zapouses - Delivering Happiness

4min

14.

Tiktok

2min

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about the conflict unfolding in Ukraine, and how storytelling is and always has been a keystone element in wars of all sorts – with stories from John Steinbeck to Martin Luther King Jr.

The guys also talk about direct response writing, how it can be leveraged to support worthwhile causes, and some of 2020’s most brilliant ad campaigns.

Links From The Show

John Steinbeck Books:

2021 D&AD Direct Marketing Awards

For more great insights, check out…

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