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Marketing Against The Grain

Gary Vee: ‘If You Don’t Do This, Your Business Won’t Exist In 5 Years’

May 16, 2024
Gary Vaynerchuk challenges traditional business and marketing mindsets. He discusses the importance of organic social media, staying ahead of market dynamics, understanding micro consumer segments, and the rise of social influencers. The podcast covers his new book and the shifting landscape of brand building in a new social media world.
59:27

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Successful marketing stems from a selfless mindset, focusing on creating valuable content for audience engagement.
  • Embracing AI tools in marketing enhances content creation efficiency and strategic planning for impactful messages.

Deep dives

Importance of Consumer Insights from Social Media Ads

The game of inches in marketing lies in creating content that begins with a selfless mindset, focusing on why audiences would engage. Currently, many marketers are failing by producing content that stems from a deep selfish place. The key to success is to make marketing valuable and engaging by considering consumer insights gained through creating various social media ads.

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