Gary Vee: ‘If You Don’t Do This, Your Business Won’t Exist In 5 Years’
Marketing Against The Grain
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Revolutionizing Advertising: A Call for Change
This chapter critiques the outdated practices of traditional advertising agencies, emphasizing the need for a shift towards client-focused strategies that deliver real results. The discussion highlights the importance of speed, relevance, and collaboration in adapting to today's fragmented media landscape.
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