Entrepreneurs on Fire

How to Sell to Sophisticated, Cautious, and Skeptical Buyers with Jeremy Miner: An EOFire Classic from 2022

11 snips
May 18, 2025
Jeremy Miner, a top-earning producer recognized by the Direct Selling Association, shares invaluable insights from his 17-year sales career. He emphasizes that success hinges on mastering the right skills rather than just hard work. The discussion highlights the NEPQ methodology, focusing on genuine communication and understanding buyer psychology, especially with cautious clients. Miner also addresses the necessity of facilitating change for prospects, creating urgency, and adopting a problem-solving mindset to engage discerning customers effectively.
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INSIGHT

Skill Over Hard Work

  • Success in sales hinges more on skill level than hard work or personal development habits.
  • Without the right techniques, effort alone won't close deals or earn money consistently.
INSIGHT

Selling Is Universal Persuasion

  • Everyone uses sales skills daily by trying to persuade or influence others.
  • Selling is fundamental to many roles beyond commission sales, including leadership and politics.
ADVICE

Stay Calm, Don’t Oversell

  • Avoid showing overt enthusiasm or pitching your solution too early in sales conversations.
  • Keep your excitement internal and come across as calm and detached to prevent triggering fight or flight responses.
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