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South Sea Bubble
- John Blunt, an ambitious businessman, initiated the South Sea Bubble, a scheme to privatize British debt.
- The scheme caused widespread financial ruin and suicides after its collapse, highlighting irrationality in financial decisions.
Newton's Loss
- Isaac Newton, despite his scientific brilliance, lost his savings in the South Sea Bubble.
- This story emphasizes that even geniuses can be susceptible to irrational financial decisions.
Unconscious Behavior
- Most human behavior is unconscious, driven by emotions and primitive evolutionary forces called human nature.
- Understanding these forces is key to self-improvement and navigating the social world.