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Joel Beasley | Modern CTO
Master Your Sales Pipeline with Matt Heinz, Founder & President of Heinz Marketing
Apr 8, 2024
Matt Heinz, Founder & President of Heinz Marketing, shares expert strategies for sales pipeline management, alignment of sales and marketing efforts, personalized email marketing, building audience urgency, leveraging competitor actions, optimizing sales pipeline, and understanding client needs before pitching products.
34:32
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Quick takeaways
- Heinz Marketing improves sales pipeline management for predictable leads.
- Focus on contextual relevance and insightful conversations for effective engagement.
Deep dives
Helping Companies Develop Predictable Pipeline Strategies
Hines Marketing assists companies with complex sales cycles in building more predictable pipeline strategies to ensure regular and targeted leads. By focusing on strategy, process, and playbooks, the company navigates the intricacies of modern go-to-market strategies, creating more reliability and predictability in outcomes amidst growing complexities internally and externally.
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