MarTech Podcast ™ // Marketing + Technology = Business Growth Discovering MarTech Solutions That Solve Your Problems
Mar 30, 2024
Sean Simon, Co-Founder of Cogent, discusses the importance of asking the right questions when choosing martech solutions. He highlights the risks of letting vendors lead the conversation and emphasizes aligning technology solutions with business growth. The podcast explores AI integration in marketing and using AI to make informed decisions for future-proof technology choices.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Navigating Technology Solutions for Business Problems
02:27 • 4min
Navigating Technology Solutions and Transitions for Business Growth
06:02 • 5min
Navigating the AI Landscape for Marketing Solutions
11:30 • 2min
Navigating MarTech Solutions with AI Assistance and Informed Decision-Making
13:57 • 5min