Real Estate Insiders Unfiltered

The CRM Nightmare and How to Fix It

May 27, 2025
Ryan Young, CEO of Fello, shares his expertise as a top-producing team leader. He reveals the hidden potential of CRM systems and the difference between a basic database and a treasure trove of opportunities. Young emphasizes the need for real estate agents to stop wasting resources on cold leads and instead maximize the value of existing clients. He also discusses his 'eat your own dog food' approach and offers a straightforward plan for building a successful team. Expect practical advice for boosting client relationships and refining data management!
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ANECDOTE

Ryan Young's Career Pivot

  • Ryan Young shares his journey from being a chef to becoming a top real estate agent and entrepreneur.
  • He moved back to Cleveland in 2009, struggled early on, but eventually built a successful real estate team and launched Fellow.
ADVICE

Start Team When Leads Overflow

  • When starting a real estate team, lead with revenue and build your personal brand.
  • Start your team only when inbound leads exceed your capacity to handle them.
ADVICE

Reject Rejection Avoidance Excuses

  • Avoid disguising rejection avoidance as preparation in real estate work.
  • Get reps in the rejection zone rather than filling your day with unproductive busywork.
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