Nudge

Feed Swap: Seth Godin’s Secrets to Launching a New Business

33 snips
Oct 6, 2023
Guest
Seth Godin
Marketing legend Seth Godin discusses topics such as creating valuable resources for finding accommodations in Paris, the flawed dynamics between marketers and consumers, the race to the top in marketing, choosing a hyper local audience, the benefits of not expecting tips in restaurants, and embracing incompetence for growth.
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Episode notes
1
Introduction
00:00 • 2min
2
Creating a Valuable Resource for Finding Accommodations in Paris
01:48 • 14min
3
Recommendation, Book Mention, and Discussion of Personal Background
15:31 • 3min
4
The Flawed Dynamics Between Marketers and Consumers
18:12 • 4min
5
The Race to the Top: Trust, Distinctiveness, and Ethics in Marketing
22:18 • 14min
6
Choosing a Hyper Local Audience, HubSpot Sales Hub Ad, and a Positive Buying Experience
35:57 • 3min
7
The Benefits of Not Expecting Tips in Restaurants
39:01 • 4min
8
Embracing Incompetence for Growth
42:53 • 10min