UI Breakfast: UI/UX Design and Product Strategy

Episode 264: Ecommerce Branding with Abbey McGrew

Mar 31, 2023

40:17

Creator website

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Episode notes

Introduction

2min

Wayfarer's Focus on E-Commerce

2min

The Future of Breastfeeding

2min

How to Lead a Client's Branding Process

3min

How to Be a Creative Director

3min

How to Build a Unique Website for Your Business

4min

How to Unbox a New Packaging Idea

2min

How to Handle Mockups for Packaging Design

3min

How to Use Mockups for Product Photos

2min

10.

How to Help Your Clients With Packaging Information

2min

11.

The Hidden Challenges of Color Matching in Digital Printing

4min

12.

How to Be a Successful E-Commerce Brander

2min

13.

How to Structure Your Rates to Fit Different Types of Businesses

2min

14.

How to Price Your Packaging Design

2min

15.

The Importance of Detail in Design

3min

16.

How to Delegate Creative Direction to Your Team

2min

17.

Wafarere Design Studio: A Sneak Peek Into Your Industry

2min

What goes into a successful ecommerce branding project? Our guest today is Abbey McGrew, the founder and creative director of Wayfarer Design Studio. You’ll learn about the work that goes into creating and testing out packaging design, the challenges they encounter with packaging mockups, how they determine the prices for projects, and more.

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Show Notes

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