SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders

Klaviyo S-1 Metrics Breakdown

Sep 14, 2023
The hosts discuss SaaS metrics from the Klaviyo S-1, including ARR, CAC Payback Period, GRR, and NRR. They explore the nuances of SaaS metrics and the lack of a standard definition. Topics also include Klaviyo's pricing model, customer churn, ARR calculation, and the abundance of information in Klaviyo S1 documents.
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Episode notes
1
Introduction
00:00 • 2min
2
Definition of ARR and MRR in the Klaviyo S-1
01:53 • 3min
3
Klaviyo's Pricing Model and Customer Churn
04:40 • 12min
4
Understanding ARR Calculation and Weighted Averages
17:02 • 9min
5
Discussion of Klaviyo S1 Metrics and Podcast Production
25:39 • 2min