9min chapter

SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders  cover image

Klaviyo S-1 Metrics Breakdown

SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders

CHAPTER

Understanding ARR Calculation and Weighted Averages

The speakers delve into the confusing calculation method of weighted averages and ARR, discussing the counterintuitive nature of backloading the average. They speculate that this method is used to smooth out volatility in monthly business.

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