Millionaire University From 18K to 236K Followers: Michelle Gifford’s Instagram Strategy (MU Classic)
Jun 11, 2025
Join Instagram growth strategist Michelle Gifford as she reveals her secrets to skyrocketing follower counts from 18K to 236K. She discusses the importance of niche focus, crafting compelling content, and creating trust through personal stories. Learn about effective content strategies, including the power of attraction and nurture content. Michelle also shares tips on adapting to algorithm changes, engaging through carousels vs. reels, and tracking conversions with tools like ManyChat. It's a treasure trove for anyone looking to enhance their Instagram game!
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Michelle’s Instagram Growth Journey
- Michelle Gifford grew her Instagram from 18K to 236K followers in 18 months with a strategic content funnel approach.
- She applied content marketing principles to Instagram, focusing on attract, nurture, and sell content.
Content Marketing Fuels Instagram Growth
- Applying content marketing principles like attract, nurture, and sell to Instagram clarifies content purpose and eases creation.
- Being less precious and more strategic about content helps overcome growth plateaus.
Create Shareable Attraction Content
- Create attraction content that draws new followers by solving a specific, shareable problem.
- Use bite-sized, highly savable tips or relatable memes to increase shares and saves.
