Millionaire University
Millionaire University
Millionaire University is on a mission to help you build wealth, achieve financial freedom, and create a business that supports the life you want. We reveal proven strategies for business growth, personal finance, and investing—teaching you how to increase your income, build passive revenue streams, and take control of your money. You will learn how to start and scale a business, make smarter financial decisions, and build lasting wealth—all while creating a life of impact and fulfillment. Growing a business and achieving financial freedom doesn’t have to be as complicated as some may think. At Millionaire University, we cut through the confusion and break things down in a simple, actionable way to help you reach your financial goals faster. Whether you’re launching a business, scaling an existing one, growing your net worth, creating multiple income streams, learning to invest or developing a millionaire mindset to overcome obstacles holding you back, we’ve got you covered. In each episode, one of our Millionaire Mentors will deliver an action-packed masterclass, sharing exactly how they built wealth—and how you can do the same. If you're ready to take a smarter, faster path to financial freedom, welcome to Millionaire University—your school for wealth creation. Graduate rich, not broke. Get your FREE Business Training at MillionaireUniversity.com/training.
Episodes
Mentioned books
Dec 28, 2025 • 49min
How to Turn Customers into Walking Billboards! l Samantha Irwin (MU Classic)
#730 Is your business leaking customers without you realizing it? In this episode hosted by Brien Gearin, we chat with Samantha Irwin, founder of Kaizen Coaching and Consulting, about why customer experience is everything — and how failing your team means failing your customers. Samantha shares her journey from middle school teacher to boutique hotel owner and explains why even 1% better service can transform your business. We unpack her "customer journey Ferris wheel," practical retention strategies, and real-life examples of exceeding expectations when things go wrong — including a behind-the-scenes story of how she turned a nightmare booking error into a glowing review. Plus, we dive into empowering employees, creating a culture of hospitality, and simple ways any business can boost loyalty and retention without breaking the bank. If you want loyal customers (and happy employees), this conversation is packed with must-hear insights!
(Original Air Date - 5/14/25)
What we discuss with Samantha:
+ Why customer experience = business success
+ The link between staff churn and customer churn
+ Creating a “customer journey Ferris wheel”
+ Real-life story of exceeding expectations
+ Practical retention strategies for small biz
+ Empowering employees to enhance service
+ The true cost of high employee turnover
+ Small actions that build customer loyalty
+ Communication’s role in customer retention
+ How to train (and hire) for hospitality
Thank you, Samantha!
Check out Kaizen Coaching and Consulting at Kaizen.zone.
Get the free Customer Journey Map.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dec 27, 2025 • 49min
Resilience Against Tariffs, Future of SEO, AI and 7-Figures with Handkerchiefs. How to Thrive with E-Commerce in 2025! l Steve Chou (MU Classic)
#729 What if a simple wedding handkerchief could unlock your path to financial freedom? In this episode hosted by Kirsten Tyrrel, Steve Chou, founder of Bumblebee Linens and MyWifeQuitHerJob.com, shares how he turned a niche e-commerce idea into a thriving seven-figure business — allowing his wife to quit her job and stay home with their kids. Steve walks us through his journey from side hustle to full-time success, the challenges of staying family-focused while scaling, and the pitfalls of chasing growth for growth’s sake. We also dive into his strategies for standing out in saturated markets, building a personal brand, navigating shifting ad platforms, and staying ahead of changes like tariffs and AI disruption. Whether you’re just starting out or looking to grow an online store sustainably, Steve’s no-fluff advice will inspire and ground you!
(Original Air Date - 5/13/25)
What we discuss with Steve:
+ Turning handkerchiefs into seven figures
+ Balancing business growth with family
+ Lessons from 18 years in e-commerce
+ Avoiding the “growth for growth’s sake” trap
+ Why dropshipping isn’t sustainable
+ Building resilience against tariffs
+ Personalization as a competitive edge
+ The future of SEO and social media
+ Leveraging influencers and UGC
+ Staying focused in the AI era
Thank you, Steve!
Check out MyWifeQuitHerJob at MyWifeQuitHerJob.com.
Check out Profitable Online Store at ProfitableOnlineStore.com.
Check out Profitable Audience at ProfitableAudience.com.
Follow Steve on YouTube.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dec 26, 2025 • 44min
How to Start and Grow a 7-Figure Peach Stand Business | Shannon Houchin (MU Classic)
#728 What if you could flip fruit into a seven-figure business? In this episode hosted by Brien Gearin, Shannon Houchin, founder of Roadside Republic, shares how she turned a humble $200 peach stand into a booming operation with dozens of stands and a powerful community impact. We dive into everything from sourcing farm-fresh peaches, negotiating with orchards and wholesalers, and choosing high-traffic locations, to managing logistics, pricing for strong margins, and scaling with seasonal staff. Shannon reveals why peaches are uniquely profitable, how her team guarantees quality, and how Roadside Republic has become both a business and an educational resource. She also explains how their online course helps others launch successful stands from scratch. If you've ever dreamed of a simple, scalable side hustle with deep community ties, this one's for you!
(Original Air Date - 5/12/25)
What we discuss with Shannon:
+ The Origins of Roadside Republic
+ Building a Peach Stand Business
+ Starting Small: The $200 Peach Stand
+ Sourcing and Logistics of Peaches1
+ Pricing and Margins in the Peach Business
+ Understanding Pricing and Profit Margins
+ Choosing the Right Location for Your Stand
+ Navigating Permits and Permissions
+ Scaling Your Roadside Stand Business
+ Overcoming Common Challenges
+ Building Supplier Relationships
+ Why Peaches? The Premium Fruit
+ Quality Assurance and Customer Satisfaction
+ Roadside Republic: Teaching and Resources
Thank you, Shannon!
Check out Roadside Republic at RoadsideRepublic.com.
Follow Shannon on TikTok.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dec 25, 2025 • 56min
How to Use AI and Other Tools to Hire Your Next Employee I Jessica Miller-Merrell (MU Classic)
#727 Are you overlooking the best places to find top talent? In this episode hosted by Kirsten Tyrrel, we’re joined by Jessica Miller-Merrell, a trailblazer in digital recruiting who’s been using social media and blogs to source candidates since the early 2000s. Jessica breaks down exactly how business owners can leverage their existing digital assets — like newsletters, blogs, and social media — to attract high-quality applicants without spending a fortune on job boards. She also shares her personal journey from corporate HR to building a thriving consultancy, revealing lessons learned along the way. You’ll discover practical tips on setting up applicant tracking systems, measuring the success of your job postings, and using AI tools to streamline the process and stay compliant with employment laws. If you’re ready to stop sifting through unqualified candidates and start building your dream team, this episode is packed with actionable insights you won’t want to miss!
(Original Air Date - 5/11/25)
What we discuss with Jessica:
+ Leveraging digital assets for recruiting
+ Posting jobs in Facebook groups
+ Using newsletters and blogs for hiring
+ Setting up applicant tracking systems
+ Benefits of Google Analytics for hiring
+ Avoiding compliance pitfalls in recruiting
+ How AI is changing talent acquisition
+ Tips for writing clear job descriptions
+ Best practices for onboarding virtual assistants
+ Creating systems to automate recruitment
Thank you, Jessica!
Check out Workology at Workology.com.
Follow Jessica on Facebook, Instagram, LinkedIn, and YouTube.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dec 24, 2025 • 52min
Building a Calligraphy Brand: From Custom Work to Online Courses | Shinah Chang
#726 Former corporate lawyer turned creative entrepreneur, Shinah Chang shares the real (and refreshingly honest) journey of building a business that actually feels aligned. In this episode hosted by Kirsten Tyrrel, Shinah breaks down how she went from a risk-averse, straight-line “traditional success” path to bootstrapping a calligraphy brand — first through custom client work (weddings, luxury events, brand activations), then by shifting into teaching and scalable online courses. Shinah talks about the mindset shift from hobbyist to business owner, how to market a premium creative service, why you don’t need to be “years ahead” to teach, and what it looked like to scale to nearly $1M in revenue during the pandemic — only to step back, reset, and rebuild a leaner business with more freedom. If you’ve ever wondered whether entrepreneurship will really make you happier — or just bring your old patterns with you — this conversation is for you!
What we discuss with Shinah:
+ Corporate lawyer burnout
+ Leaving with no plan
+ Discovering calligraphy as an outlet
+ Bootstrapping creative income
+ Crooked Calligraphy niche
+ Landing premium clients
+ Networking over viral marketing
+ Teaching before feeling “ready”
+ Scaling with online courses
+ Redefining success and alignment
Thank you, Shinah!
Check out Crooked Calligraphy at CrookedCalligraphy.com.
Get the free Calligraphy Workshop.
Follow Shinah on Instagram.
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dec 23, 2025 • 42min
Want More Conversions Without More Traffic? Here's How to Fix Your Website | Matthew Stafford
#725 What if the fastest way to grow your e-commerce revenue isn’t more traffic — but fixing what happens after customers land on your site? In this episode, host Kirsten Tyrrel sits down with Matthew Stafford, founder of Build Grow Scale, to unpack why most e-commerce businesses don’t actually have a traffic problem — they have a conversion problem. Matthew shares how his journey from concrete work to building multi-million-dollar online stores led him to obsess over data, customer experience, and small optimization “hinges” that swing big revenue doors. The conversation dives into practical CRO insights like website speed, checkout optimization, micro-copy, and working backward through the funnel — while also exploring the often-overlooked role emotional intelligence plays in entrepreneurship, leadership, and decision-making. If you want to increase sales without chasing vanity metrics and build a business that works better for both you and your customers, this episode is packed with powerful takeaways!
What we discuss with Matthew:
+ Traffic vs. conversion problem
+ Optimizing existing visitors
+ Website speed & load time
+ Data-driven CRO decisions
+ Checkout page optimization
+ Micro-copy that converts
+ Working backward through funnels
+ Customer psychology & trust
+ Emotional intelligence in business
+ Removing ego from decisions
Thank you, Matthew!
Check out Build Grow Scale at BuildGrowScale.com.
Follow Matthew on Facebook, LinkedIn, and Twitter.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dec 22, 2025 • 40min
Posting on LinkedIn Might Be the Fastest Way to Build Your B2B Pipeline | Shamus Madan
#724 LinkedIn isn’t just a “nice to have” anymore — it might be the fastest way to build real B2B pipeline if you know how to play the game! In this episode, host Brien Gearin sits down with Shamus Madan, founder of Dealroom Media, to break down how his team helps founders go viral on LinkedIn and turn content into sales conversations. Shamus shares his origin story (starting a podcast at 15, working his way up to landing Mark Cuban), the hard pivot that saved his business after nearly running out of money, and the simple system they use today: biweekly founder interviews, turning those into high-performing posts, scheduling + approvals, and tracking results. They also unpack the difference between “virality” vs. “pipeline content,” the three ingredients of a winning LinkedIn hook, how often to post, what actually matters on your profile, and why content-first companies will win the next decade!
What we discuss with Shamus:
+ LinkedIn as a pipeline engine
+ Virality vs. pipeline content
+ Founder-led personal brands
+ Three-part viral hook formula
+ Biweekly SME interviews
+ Content from conversations
+ Posting frequency (3–5/week)
+ Profile optimization basics
+ Month-to-month client model
+ Content-first growth strategy
Thank you, Shamus!
Check out Dealroom Media at Dealroom.media.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dec 21, 2025 • 51min
How to Stop Being the Bottleneck in Your Business and Break the 6-Figure Ceiling | Jason Moss (MU Classic)
#723 Are you grinding away in your business but still not seeing the income you want? In this powerful episode hosted by Kirsten Tyrrel, business coach Jason Moss breaks down why working harder isn’t the answer — and what to do instead. Jason shares how shifting your identity from operator to CEO can unlock real leverage, freedom, and income growth. From his 13-year-old self selling software online to coaching service-based entrepreneurs into multiple six-figure businesses, Jason outlines the mindset shifts, practical strategies, and real-world examples that make scaling simpler — and more sustainable — than you think. Whether you're just starting out or looking to break through a plateau, this conversation will reshape how you think about work, money, and success!
(Original Air Date - 5/10/25)
What we discuss with Jason:
+ Why working harder isn't the answer
+ The mindset shift to CEO identity
+ Creating leverage without a big team
+ How to outsource low-value tasks
+ Using a value ladder for delegation
+ One-to-many marketing strategies
+ Testing offers with minimal effort
+ Making business feel fun again
+ Shifting your ideal client avatar
+ Scaling through simplicity and clarity
Thank you, Jason!
Check out Jason Moss at JasonMoss.com.
Get the free scaling guide.
Follow Jason on Facebook, Instagram, and YouTube.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dec 20, 2025 • 42min
Why Your Sales Page Isn’t Converting (And It’s Not Your Offer) | Martin Cris (MU Classic)
#722 If your sales page isn’t converting, it might not be your offer — it might be your presentation! In this episode hosted by Kirsten Tyrrel, web designer Martin Cris shares the formula behind high-converting landing pages, drawing on over 15 years of experience helping founders, creators, and course sellers increase their online revenue. Martin walks us through the essential structure every landing page needs, the power of clear copywriting, and why design is far less important than most people think — especially in the early stages. You'll learn how to craft a compelling hero section, structure your offer to highlight real benefits, and collect the kind of social proof that builds trust fast. We also dive into how to use AI to support your writing (without sounding robotic), where to find the actual language your audience is using, and how to fix a landing page that just isn’t working. If you're launching a course, community, or product, this episode will help you build a page that actually sells!
(Original Air Date - 5/9/25)
What we discuss with Martin:
+ Structure and copy matter most
+ Hero section as the hook
+ Sales page vs. full website
+ Importance of knowing your audience
+ Use testimonials for social proof
+ Benefits over features in copy
+ Long vs. short sales pages
+ When and how to use video
+ Avoid looking like AI-written
+ Start simple, improve over time
Thank you, Martin!
Check out Martin Cris at MartinCris.com.
Get the free Sales Page Crash Course.
Follow Martin on Twitter and YouTube.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dec 19, 2025 • 47min
How Web Hosting Can Be the Ultimate Recurring Revenue Business | Dylan Bost
#721 What if you could build a simple, high-demand business that prints predictable monthly revenue — while solving one of the biggest frustrations business owners have with their websites? In this episode, host Brien Gearin sits down with Dylan Bost, founder of Sunny HQ, to break down how to start a web hosting business built on recurring revenue. Dylan shares how he transitioned from running a multi-million-dollar branding agency into launching a “human-first” managed WordPress hosting company — after realizing he wanted a business that aligned better with his life, family, and long-term sustainability. They dive into what makes managed hosting valuable, how to differentiate from big-box providers with real human support, what tools you can leverage to start without huge upfront costs, and why culture and customer experience are key to scaling. Finally, Dylan explains how AI fits into the business as a productivity tool — not a replacement for human connection!
What we discuss with Dylan:
+ Recurring revenue hosting model
+ From agency to hosting
+ Human-first WordPress support
+ Differentiating from big hosts
+ Speed, security, peace of mind
+ Starting without big upfront costs
+ Scaling with culture and systems
+ Disney-inspired customer experience
+ AI as a support tool, not a replacement
Thank you, Dylan!
Check out Sunny HQ at SunnyHQ.io.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
