Crafting Engaging Content on Social Media

This chapter explores the concept of attraction content on social media, emphasizing the need for relatability and engagement through humor and storytelling. The speakers discuss the importance of adapting content to meet the audience's interests while ensuring authenticity and value. They specifically analyze the effectiveness of various formats like carousels and reels in engaging followers and fostering community connection.

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#451 Welcome to Millionaire University's latest masterclass with Instagram sensation Michelle Gifford, where she spills the beans on turbocharging your Insta game and how she went from 18,000 to a whopping 236,000 followers. Michelle reveals the secret sauce to transforming your follower count from meh to marvelous. It's not just growth; it's Insta-growth with a purpose. She emphasizes the value of creating attraction, nurturing, and selling content and debunks the myth that Instagram algorithms are out to get users. Michelle provides actionable tips, such as the 3-2-1 content approach and leveraging ManyChat for tracking conversions. So, buckle up, because after this episode, you'll be Instagramming like a boss!

(Original Air Date - 7/29/24)

What we discuss with Michelle:

+ Strategic Growth on Instagram

+ Content Marketing Principles

+ The Power of Niching Down

+ Understanding Content Funnels

+ Creating Attraction Content

+ Engaging Your Audience

+ Building Trust and Authority

+ Marketing Realizations

+ Crafting a Compelling Hook

+ The Power of Personal Stories