Revenue Rebels: On the Record Sales Podcast

Slow is smooth, smooth is fast: Change management made simple with Kyle Norton (CRO, Owner.com)

Feb 13, 2025

Kyle Norton, the CRO of Owner.com, shares his insights on scaling a company from 3 to 100 employees. He emphasizes the chaos that can arise during rapid growth and the importance of effective change management. Kyle discusses strategies for fostering communication and trust within teams, exploring the challenges of knowledge management as organizations expand. He advocates for an asynchronous work culture to boost productivity and minimize the need for constant meetings, offering actionable solutions for navigating change in high-growth environments.

33:43

Episode guests

Kyle Norton

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Establishing a solid change management system is crucial for maintaining team coherence and productivity during periods of rapid growth.

Utilizing engagement surveys and structured communication strategies fosters transparency and trust, enabling employees to adapt effectively to organizational changes.

Deep dives

Navigating Rapid Growth Challenges

Fast growth often brings significant challenges, particularly in change management and communication. As organizations scale quickly, employees may struggle to keep pace with constant changes, leading to confusion and decreased productivity. Fostering transparency and continuous communication becomes essential to help team members navigate these changes effectively. Proactively addressing the chaos that accompanies rapid scaling allows leaders to maintain morale and ensure their teams can perform effectively amid growth.

Intro

2min

Reviving Sales Education: Reflections on a National Competition

3min

Navigating Change in Sales Leadership

8min

Navigating Communication Challenges in Team Growth

18min

Embracing Asynchronous Work Culture

3min

Scaling fast? Hiring at lightning speed? Updating processes on the fly? Growth is exciting – but without a solid change management system, it can feel like trying to build a plane mid-flight.

Kyle Norton, CRO at Owner.com, has taken his company from 3 to 100 employees. He’s seen firsthand how growth can turn into chaos if you’re not careful. In this episode, Kyle shares what actually works when it comes to keeping teams on the same page, cutting through the noise, and rolling out changes without sending everyone into panic mode.

***

The Revenue Rebels: On the Record Sales Podcast is brought to you by GetAccept, the #1 Digital Sales Room.

Hosted by Morgan J Ingram, CEO at AMP and four-time LinkedIn Top Sales Voice.

For more insights on implementing effective change management systems in high-growth sales organizations, subscribe to our podcast.

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