Dan Kennedy's Magnetic Marketing Podcast What Makes A Great Info Product (2 of 2)
Aug 26, 2022
Learn how to make your info product stand out in a crowded market through packaging, proprietary language, and advertising techniques. Discover the importance of studying successful individuals in the industry and understanding customer desires. Uncover the secrets to filling seats and selling info products by creating a dedicated student community.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 3min
The Power of Proprietary Language
02:38 • 25min
Advertising Techniques and Limited Supply Perception
27:37 • 3min
Studying the Success of Old Timers in the Business and Marketing Industry
30:29 • 3min
Customer Desires and Needs for Info Products
33:08 • 6min
The Secrets to Filling Seats and Selling Info Products
39:01 • 4min