Advertising Techniques and Limited Supply Perception

In a market thoroughly saturated with information products (that often offer much of the same information), how do you make yours stand out from the rest?

In part two of this extremely beneficial two-part episode, Dan Kennedy continues to share his valuable insights on how to package (and repackage) your info products so that customers not only purchase the product, but become lifetime customers because of it. Be sure to listen to part one first if you haven't yet!

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