
On Good Authority: Publishing the Book that Will Build Your Business
Use Social Media to Sell Books with Zara Barrie and Dayna Troisi
Oct 25, 2023
Zara Barrie, author of the memoir "Girl Stop Passing Out in Your Makeup" and co-host of "GirlZ Interrupted," teams up with Dayna Troisi, managing editor of Go Magazine and creative writing professor. They dive into the art of turning viral social media success into book sales. Their conversation spills into the joys and pitfalls of book promotion on platforms like TikTok and Instagram, the challenge of maintaining authenticity, and the quirky world of merch. Expect laughs and invaluable insights on building meaningful connections online!
44:44
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Quick takeaways
- Engaging authentically on social media and fostering genuine connections with followers can significantly boost authors' visibility and community loyalty.
- Successfully launching a book requires intentional goal-setting and aligning content with promotion strategies to resonate with the target audience.
Deep dives
Emerging Author Program Opportunity
The Emerging Author Program offers a unique chance for aspiring authors to publish an authority-building book without the drawbacks of self-publishing. Participants receive access to comprehensive courses covering proprietary publishing techniques previously available only to higher-paying clients. They also benefit from personalized coaching to avoid feeling overwhelmed during the process. By publishing under an established imprint, authors enhance their credibility and produce books that rival traditionally published bestsellers.
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