Zara Barrie, author of the memoir "Girl Stop Passing Out in Your Makeup" and co-host of "GirlZ Interrupted," teams up with Dayna Troisi, managing editor of Go Magazine and creative writing professor. They dive into the art of turning viral social media success into book sales. Their conversation spills into the joys and pitfalls of book promotion on platforms like TikTok and Instagram, the challenge of maintaining authenticity, and the quirky world of merch. Expect laughs and invaluable insights on building meaningful connections online!