
Use Social Media to Sell Books with Zara Barrie and Dayna Troisi
On Good Authority: Publishing the Book that Will Build Your Business
Navigating Viral Success on Social Media
This chapter explores the journey of creating viral content on social media, highlighting personal experiences and effective strategies for audience engagement. The discussion includes the evolution of platforms, the importance of authenticity, and maintaining relationships with followers. Ultimately, the speakers reflect on the balance between approachability and aspirational content in building a strong online presence.
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