#33328
Mentioned in 1 episodes

Trust Factor

Book • 2022
Author
Paul Zak

Mentioned by

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 David Burkus
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 Roger Dooley
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 Sam Crome

Mentioned in 1 episodes

Mentioned by
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Roger Dooley
 as a recently reread book on trust in businesses.
Interview: Roger Dooley, author of Brainfluence, on the practical marketing lessons from behavioural science
Mentioned by
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David Burkus
 as the primary researcher in the domain of trust.
105: David Burkus – How The Best Companies Are Breaking All The Rules
Mentioned by
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Sam Crome
 when discussing building trust through vulnerability.
Chapter Three: Trust

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