#18779
Mentioned in 2 episodes

Marketing to Mindstates

Book • 2018
Author
Will Leach

Mentioned by

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 Sam Jacobson
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 Steve Brown
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 Ben Bennett

Mentioned in 2 episodes

Mentioned by
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Sam Jacobson
 as the book that accompanies the Marketing to Mind States masterclass.
Listener Fave: What Motivates Couples to Buy
Mentioned by
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Steve Brown
 as a book that helps marketers understand how to create content tailored to different customer mindsets.
How to Create a Company Culture That Employees Rave About
Mentioned by
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Ben Bennett
 when discussing marketing.
Episode 215: Winning Ad Creative: What Works Now & How to Measure It

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