

Seeing What's Next
Using the Theories of Innovation to Predict Industry Change
Book • 2004
This book presents a groundbreaking framework for predicting outcomes in the evolution of any industry.
Based on the theories outlined in Christensen's landmark books *The Innovator's Dilemma* and *The Innovator's Solution*, the authors offer a three-part model to help decision-makers spot signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success.
The book includes in-depth case studies of industries such as aviation, education, semiconductors, health care, and telecommunications to illustrate the predictive power of innovation theory in action.
Based on the theories outlined in Christensen's landmark books *The Innovator's Dilemma* and *The Innovator's Solution*, the authors offer a three-part model to help decision-makers spot signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success.
The book includes in-depth case studies of industries such as aviation, education, semiconductors, health care, and telecommunications to illustrate the predictive power of innovation theory in action.