Sales EQ

In 'Sales EQ', Jeb Blount emphasizes the importance of emotional intelligence in sales, highlighting that emotions play a crucial role in decision-making rather than just rational logic.

The book explains how top sales performers use four key pillars of Sales EQ: empathy, self-awareness, self-control, and sales drive.

It also discusses the alignment of sales, buying, and decision processes, the use of micro-commitments, and the answering of critical questions that stakeholders ask themselves during the sales process.

Blount provides practical advice on mastering the psychology of influence and managing emotions to achieve ultra-high sales performance.