#8213

Mentioned in 4 episodes

Courageous Marketing

Book • 2025

In 'Courageous Marketing', Udi Ledergor shares insights from his experience transforming Gong into a multi-billion-dollar company.

The book advocates for taking calculated risks and standing out in a crowded market through creative content, guerrilla marketing, and category creation.

It offers practical advice on building high-performing teams and aligning sales and marketing efforts.

Mentioned by

Adam Schoenfeld

Mentioned in 4 episodes

Mentioned by

Udi Ledergor

during the podcast as his new book, discussing B2B marketing strategies.

B2B Doesn't Have to Be Boring with Udi Ledergor, Chief Evangelist at Gong

Written by

Udi Ledergor

, sharing his 20 years of experience in B2B marketing and lessons from top CMOs.

GTM 142: Why Most B2B Marketing Fails (And How to Fix It) with Udi Ledergor

Mentioned by

Adam Schoenfeld

as the title of

Udi Ledergor

's new book about building a courageous marketing team.

Gong's Legendary CMO on courageous marketing, story-audience-fit, and more.

Udi Ledergor

mentions that he is the author of the book 'Courageous Marketing'.

Gong's Executive Content & LinkedIn Thought Leadership Playbook w/ Udi Ledergor

Mentioned by

Mark Huber

when discussing the risks taken at Gong in the early days.

Burn the Playbook | How to Win at B2B Marketing w/ Mark Huber

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