

#11027
Mentioned in 3 episodes
Courageous Marketing
Book • 2025
In 'Courageous Marketing', Udi Ledergor shares insights from his experience transforming Gong into a multi-billion-dollar company.
The book advocates for taking calculated risks and standing out in a crowded market through creative content, guerrilla marketing, and category creation.
It offers practical advice on building high-performing teams and aligning sales and marketing efforts.
The book advocates for taking calculated risks and standing out in a crowded market through creative content, guerrilla marketing, and category creation.
It offers practical advice on building high-performing teams and aligning sales and marketing efforts.
Mentioned by
Mentioned in 3 episodes
Mentioned by ![undefined]()

during the podcast as his new book, discussing B2B marketing strategies.

Udi Ledergor

34 snips
B2B Doesn't Have to Be Boring with Udi Ledergor, Chief Evangelist at Gong
Written by ![undefined]()

, sharing his 20 years of experience in B2B marketing and lessons from top CMOs.

Udi Ledergor

11 snips
GTM 142: Why Most B2B Marketing Fails (And How to Fix It) with Udi Ledergor
Mentioned by ![undefined]()

as the title of ![undefined]()

's new book about building a courageous marketing team.

Adam Schoenfeld

Udi Ledergor

Gong's Legendary CMO on courageous marketing, story-audience-fit, and more.
Mentioned by 

when discussing the risks taken at Gong in the early days.


Mark Huber

Burn the Playbook | How to Win at B2B Marketing w/ Mark Huber