#32718
Mentioned in 1 episodes

The Human Element

Book •
Author
Lauren Nordgren
Author
David Schoenthal

Mentioned by

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 Tom Martin
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 Will Notini
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 Dave Stachowiak
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 Shankar Vedantam

Mentioned in 1 episodes

Mentioned by Tom Martin as a book full of cool science on marketing and advertising.
14 snips
Small Habits KILLING Your Pitch (Based on Science) w/ Tom Martin
Recommended by Will Notini as a good book.
#155 - Exploratory Design Research with Will Notini of IDEO
Mentioned by Dave Stachowiak as a book that explores how leaders can better help others overcome resistance to new ideas.
557: Overcome Resistance to New Ideas, with David Schonthal
Mentioned by Shankar Vedantam in the podcast introduction.
Success 2.0: The Obstacles You Don't See

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