Local SEO Tactics and Digital Marketing Strategies

Exploring Potential Pitfalls of Trendy Website Designs When It Comes to User Experience and SEO In this episode, Jesse is joined by Web Designer Taylor Horn to take a closer look at some of the 2023 web design trends and their potential impact on user experience (UX) and SEO. Together, they explore the intersection of aesthetics and functionality, uncovering the roadblocks that may arise when embracing these cutting-edge design trends. From excessive animations to complex layouts, they discuss how these trends can inadvertently hinder UX and lead to SEO errors. Listeners will gain valuable knowledge and practical tips on how to navigate the evolving landscape of web design and optimize their websites for both users and search engines. What You’ll Learn How certain 2023 web design trends may negatively impact user experience and SEO rankings. Why finding a balance between aesthetics and functionality is crucial for positive user experience and website performance. What practical steps can be taken to ensure a seamless user experience while maintaining strong SEO performance.   Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website! Episode Transcript and Resources: https://www.localseotactics.com/how-2023-web-design-trends-may-adversely-affect-your-ux-and-seo/ FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/ Ask us a question: https://www.localseotactics.com/questions/  

Choosing the Right Firm for Your Business and Maximize Your SEO Jesse is joined by Bob and Sue in this episode of Local SEO Tactics, where they answer listener question on selecting an SEO firm and determining the priority for implementing SEO. Drawing on their extensive expertise, they provide invaluable insights and practical advice to guide listeners in making informed decisions that will maximize their marking efforts and online success. Whether you are a business owner looking to enhance your online presence or an SEO professional seeking expert guidance, this episode is a must-listen. Tune in now and take the first step towards unlocking your website's true potential in the digital landscape. What You’ll Learn What factors you should consider when choosing an SEO firm for your business How you can effectively prioritize SEO updates to maximize your website's search visibility When to conduct a comprehensive SEO audit to identify areas that require attention and improvement Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website! Episode Transcript and Resources: https:/www.localseotactics.com/how-do-you-choose-an-seo-firm-and-what-should-be-the-priority-for-seo-updates/ FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/ Ask us a question: https://www.localseotactics.com/questions/ Episode 180 https://www.localseotactics.com/choosing-professional-website-design-compared-to-freelance-web-design-for-your-project/ Episode 157 https://www.localseotactics.com/5-things-to-look-for-in-a-website-design-or-seo-proposal/  

A Look Into Factors That Can Impact Your SEO Timeline In this episode of the Local SEO Tactics podcast, Jesse is joined by Bob and Sue as they address the commonly asked question: How Long Will SEO Take To Rank My Website Higher? They provide insights into the various factors that impact the timeline for achieving improved search engine rankings, offering practical strategies and real-world examples for business owners and digital marketers seeking to accelerate their website's ranking growth. Tune in to learn more about the timeline for achieving a high online rank and ways you can accelerate your website's growth. What You’ll Learn How various factors impact SEO results, including location and competitors. Why having a professional SEO strategy is essential for your website's ranking. How timelines can vary due to the ongoing nature of SEO and the ways agencies can adapt to optimize results.   Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website!   Episode Transcript and Resources: https:/www.localseotactics.com/how-long-will-seo-take-to-rank-my-website-higher/ FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/ Ask us a question: https://www.localseotactics.com/questions/

Insights from the Experts on Spotting and Avoiding Deceptive Marketing Tactics In this episode, Jesse sits down with a SEO professional, Pete Kleinjan who runs his own agency, as they dive into the world of SEO gimmicks and scams. Together, they unveil valuable insights on how to discern deceptive tactics used in proposals, emails, and other marketing approaches. Gain expert advice on how to ensure the legitimacy of your marketing agency and safeguard your business from falling prey to questionable SEO practices. What You’ll Learn What to look for to identify SEO scams and deceptive tactics in proposals, emails, and marketing communications. Why it's crucial to distinguish between legitimate SEO practices and questionable approaches. How to safeguard your business and make informed decisions when choosing SEO services.   Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website! Episode Transcript and Resources: https://www.localseotactics.com/how-to-spot-seo-gimmicks-and-scams-interview-with-seo-expert-pete-kleinjan/ FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/ Ask us a question: https://www.localseotactics.com/questions/  

Setting Up Your Google Business Messaging with TJ Elder 💬 In this episode of Local SEO Tactics, Jesse is joined by special guest TJ Elder as they delve into the SEO strategy of enabling Google Business Messaging. Together, they explore the ways in which this Google Business Profile (GBP) feature can instantly boost lead generation for your business. Join Jesse and TJ Elder as they share invaluable insights and practical tips, guiding you through the process of unlocking the full potential of Google Business Messaging for your business. Tune in to this power-packed episode for actionable advice that will revolutionize your lead generation efforts. What You’ll Learn How to navigate your Google Business Profile (GBP) and turn on Google Business Messaging. Which settings you should enable to leverage Google Business Messaging effectively. What practical tips and strategies to implement Google Business Messaging for your local SEO success Ready to Level Up Your Digital Marketing Skills? Subscribe to our show! 🔔 Subscribe to our podcast today and join a thriving community of digital marketers, entrepreneurs, and industry experts. Get access to valuable content that covers SEO, digital, and much more. Stay ahead of the curve and take your business to new heights! Resources and transcript: https://www.localseotactics.com/how-to-turn-on-google-business-messaging-and-get-more-leads-instantly/ FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/ Ask us a question: https://www.localseotactics.com/questions/ Why Use GBP Messaging Google Business Messages Do I Need SEO On Both My Website and My GMB? – 110 The Importance Of Optimizing Your Google My Business Description Field – 052

Breaking Down an SEO Audit and Strategies for Enhanced Website Optimization Join Jesse in this episode as he delves into an SEO audit report in realtime, breaking down key data points such as backlinks, keywords, competitor strategies used and more. Get ready for a step-by-step walkthrough as Jesse provides practical guidance page-by-page, revealing what to look for and actionable steps to improve your website's SEO. Whether you're a business owner or experienced SEO, this episode is filled with valuable tips to enhance your online presence and boost organic traffic to your site. What You'll Learn Why utilizing our Local SEO Audit Tool can give you insight into your website's SEO How to analyze crucial data points like backlinks, keywords, and more in an SEO audit report What areas to focus on and recommended tasks to work on for enhancing your SEO Thanks for listening! Ask us a question for a chance to be featured on the show! Resources and transcript: https://www.localseotactics.com/using-our-local-seo-audit-tool-to-improve-your-seo/    

Leveraging Transcriptions for Effortless Website Content Creation In this episode of Local SEO Tactics, Jesse explores the use of audio and video recordings for creating SEO-friendly web content. Discover how transcriptions of these recordings can unlock valuable SEO potential, providing effortless website content creation and boosting your online visibility. Join us as we delve into practical tips and tactics for leveraging transcriptions to enhance your website's performance and drive organic traffic. What You'll Learn How to use audio and video recordings in your SEO strategy for creating website content. Why using transcriptions is an effective method adding content to your website blog, newsletter, article. Different ways to optimize your recorded transcription to improve search engine visibility and attract organic traffic. Thank you for watching! Be sure to subscribe to get real, actionable SEO advice from the pros. Video transcript and links: https://www.localseotactics.com/easily-create-website-content-with-transcriptions-from-your-audio-and-video-recordings/ Ask a question: https://www.localseotactics.com/questions/ Submit your website: https://www.localseotactics.com/kyle/ FREE SEO Audit: https://www.localseotactics.com/free-seo-audit/  

Transforming an Attorney's Business with a Successful SEO Strategy In this episode of Local SEO Tactics, listener turned client, attorney Villy Stolper, shares his inspiring journey as a business owner who turned his marketing into a successful SEO strategy. Villy talks about his experiences trying various marketing tactics, including DIY methods, and how they failed to produce desired results. He also shares how he became a listener of the podcast and implemented the SEO tactics discussed on the show, which ultimately helped him achieve a steady flow of qualified leads and more time with his family. This episode is a must-listen for anyone looking to learn from a successful SEO case study and apply these tactics to their own business. What You'll Learn What the different marketing tactics attorney Villy tried before implementing SEO When to reach out for assistance with SEO versus doing it yourself, and the pros and cons of each Why it is important for businesses looking to improve their marketing strategy to consider SEO   Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website!   Ask a question: https://www.localseotactics.com/questions/ Submit your website: https://www.localseotactics.com/kyle/ Episode transcript: https://www.localseotactics.com/business-owner-interview-villy-stolper-talks-how-seo-transformed-his-business/   Don’t miss an episode – listen on Apple Podcasts, Google Podcasts, Spotify, iHeart, and more!  

The Role of Industry Knowledge in Local SEO Success Jesse and Sue explore the crucial question of whether industry-specific knowledge is a decisive factor for success when choosing an SEO provider. They dive into the importance of understanding the language, audience, and search intent of your target market. They also share their insights on the advantages and disadvantages of having experience in a niche when it comes to local SEO strategy. They provide valuable advice and tips for choosing an SEO provider, whether they have niche experience or not. What You'll Learn How a broad understanding of SEO best practices can be more important than industry-specific knowledge. Why too much familiarity with a particular industry can sometimes lead to assumptions and biases in local SEO strategies. When it's beneficial to work with an SEO provider who has niche experience in your industry, and when it's not a crucial factor for success. Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website! Ask a question: https://www.localseotactics.com/questions/ Submit your website: https://www.localseotactics.com/kyle/ Episode transcript: www.localseotactics.com/does-my-seo-need-to-have-niche-experience-in-my-industry-to-be-successful/  

Exploring AI's Role in Your Website's SEO In this episode, Jesse and Sue explore the topic of using AI tools like ChatGPT and Jasper.ai for SEO purposes. With AI becoming increasingly prevalent in the digital marketing industry, they discuss the benefits and challenges of using these tools for optimizing website content, including the potential for automation and improving user experience. This informative episode offers valuable insights for businesses looking to incorporate AI into their SEO strategies. What You'll Learn Why incorporating AI tools like ChatGPT and Jasper.ai can benefit your website's SEO strategy What are the potential uses and limitations of using these tools for optimizing website content How to implement AI tools ethically and effectively in your SEO strategy for improved search engine rankings and user experience Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website! Ask a question: https://www.localseotactics.com/questions/ Submit your website: https://www.localseotactics.com/kyle/ Episode transcript: https://www.localseotactics.com/is-it-okay-to-use-chatgpt-and-ai-for-seo-on-your-website/ Don’t miss an episode – listen on Apple Podcasts, Google Podcasts, Spotify, iHeart, and more!