Strength In Context
Pre-Script
Strength in Context brings clarity to the fitness industry, breaking away from rigid beliefs and outdated thinking. Hosts Brandon Schultze and Jorge De Hoyos draw from their real-world experience with athletes, everyday people, and fellow coaches to challenge common misconceptions. As passionate lifters and educators, they break down complex topics like training, nutrition, and rehab in a way that's approachable for both lifters and coaches alike.
Be sure to follow the show on instagram @strength_in_context as well as host Brandon Schultze @brandon.schultze and host Jorge De Hoyos @jorgedehoyos_. For all things education check out www.pre-script.com
Be sure to follow the show on instagram @strength_in_context as well as host Brandon Schultze @brandon.schultze and host Jorge De Hoyos @jorgedehoyos_. For all things education check out www.pre-script.com
Episodes
Mentioned books
Dec 5, 2025 • 1h 2min
E62: The Missing Link in Your Coaching Education
Schultze and Jorge unpack why most coaches get stuck treating anatomy like trivia, and how to turn it into a practical framework you can actually coach with. They talk Japan's "waistline law," how culture shapes what we see as "normal," and why clients saying "I'm just built this way" is usually a systems problem, not a special snowflake diagnosis. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide LAST CHANCE for our only course discount! https://www.pre-script.com/psl1
Nov 28, 2025 • 59min
E61: Why Most People Avoid Hard Work
Schultze and Jorge riff on "doing hard things," from stair workouts and cold plunges to clients who tap out when training gets uncomfortable, and how that ties into identity and self-talk. They dig into the gap between who you say you are and how you actually live, touching on values, boundaries, time, and burnout. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide Join the PSL1 waitlist now for our only course discount! https://www.pre-script.com/psl1
Nov 21, 2025 • 1h
E60: Stop Cueing Bad Reps: Bottlenecks, Skill Acquisition, and Smarter Exercise Selection
Scultze and Jorge discuss how to actually pick the right exercise for the right person, instead of just cueing bad reps into the ground. They break down bottlenecks, when you need regression vs when you just need a better constraint, how to use "breadcrumbs" across a program to teach hinges and squats, and why fatigue and constant novelty quietly destroy skill acquisition. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide Join the PSL1 waitlist now for our only course discount! https://www.pre-script.com/psl1
Nov 14, 2025 • 1h 3min
E59:From Chaos to Systems: Building a Sustainable Coaching Career
After achieving a full coaching roster, chaos often sets in. The hosts discuss the importance of effective systems to regain control, emphasizing program templates that preserve individuality. They share tips on tagging exercises by principles, automating administrative tasks, and time-blocking for productivity. Setting boundaries and understanding opportunity costs are crucial for protecting priorities. Listeners can learn to streamline their processes and reclaim valuable time with thoughtful strategies and tools.
Nov 7, 2025 • 1h 5min
EP58: How to Audit a Training Program: Context, Coaching, and Problem Solving
Schultze and Jorge break down how to audit a training program with real intent. They cover how to gather context, frame problems correctly, and reverse engineer goals to build better outcomes for clients. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide Join the PSL1 waitlist now for our only course discount. Sign up at www.pre-script.com/psl1
Oct 31, 2025 • 1h 1min
E57: When Breathwork Actually Matters
Schultze and Jorge strip away the hype around breathing and focus on what actually improves performance. They break down CO₂ tolerance, the Bohr effect, and why zone 2 cardio and nasal breathing can enhance recovery and regulation without turning your sessions into a yoga retreat. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide LAST CHANCE to register for PSL1. Sign up Now At https://www.pre-script.com/psl1
Oct 24, 2025 • 1h 1min
E56: The Three Stages of a Coaching Career
Schultze and Jorge break down the evolution of a coach's career. They share what they wish they'd known starting out, how to prioritize education and networking, and why mentorship, community, and perspective shape long-term success in the fitness industry. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide PSL1 Registration is now LIVE. Sign up Now At https://www.pre-script.com/psl1
Oct 17, 2025 • 1h 1min
E55: The Ban List: Running, Ego Squats & Sleeping With Your Clients
From goggles at the gym and performative 4 a.m. posts to a one-year "ban list" that would actually improve most people's training, Jorge and Schultze go in. Plus, the one machine every gen-pop gym needs, supplement nostalgia, raising coaching standards, and a closing PSA...don't sleep with your clients. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide PSL1 Registration is now LIVE. Sign up Now At https://www.pre-script.com/psl1
5 snips
Oct 10, 2025 • 1h 3min
E54: Using Arm Days to Fix Your Shoulder Pain
Discover practical strategies to utilize arm training for enhancing shoulder function. The hosts break down rib cage mechanics and scapular motion, showcasing how curls and extensions can improve arm strength while preventing elbow strain. They also discuss the importance of context in weekly training, emphasizing arm days for performance rather than just hypertrophy. Whether you’re an athlete or a casual lifter, learn how specific arm work can elevate your overall lifts and functionality.
Oct 3, 2025 • 1h 1min
E53: Nick Ridpath: Training athletes, opportunities and figuring it out along the way
Nick Ridpath joins Schultze and Jorge to talk breaking into the athlete training space, saying yes to opportunities, and learning on the fly. They dig into starting with GPP when a sport is new, building trust with pros, delivering high-level service and confidence and practical career moves like raising rates to buy back time. https://www.instagram.com/nickridpath_/ https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide PSL1 Registration is now LIVE. Sign up Now At https://www.pre-script.com/psl1 Intro (00:00:00) Nick's path into coaching (00:00:17) COVID shift & garage gym hustle (00:00:55) From HS weight room to 80 athletes (00:02:32) DMV gen pop → back to athletes (00:03:31) What makes coaching high performers different (00:06:14) Reps, skills, and "connect don't network" (00:07:26) Programming a new sport: GPP first (00:14:19) Gen pop vs pros: trust & stakes (00:18:41) Pre-Script journey and standards (00:24:20) Level 1 vs Level 3 coaching takeaways (00:30:36) Finding athletes, buying time & career pivots (00:37:01) Lessons learned and advice for new coaches (00:50:42)


