

The Edward Show
Edward Sturm
Founder and go-to-market stories from the lens of a world-class marketer.
Episodes
Mentioned books

Dec 29, 2023 • 10min
Here's Who Will Win in 2024
E177: My predictions for the marketing winners and losers in 2024. #gotomarket #inboundmarketing #marketingfunnel #indiehackers

Dec 28, 2023 • 8min
On Page 1 of Google in Under 24 Hours
E176: Optimized my newsletter landing page for "Growth Hacking Newsletter" two days ago. The changes brought me to Page 1 of Google for the keyword within 24 hours. Exactly how I did it. And the landing page for the keyword: https://edwardsturm.com/newsletter/ #seo #searchengineoptimization #gotomarket #growthhacking

Dec 27, 2023 • 11min
The Exact SEO I'm Doing Right Now
E175: Exactly how I'm doing search engine optimization right now. A bottom-of-funnel keyword I'm excited about. Why I think I can rank for it and what I'm doing to rank for it. Other SEOs don't share this stuff. I do. #gotomarket #startups #growthhacking #seo

Dec 26, 2023 • 15min
How Dropbox Got Their First Users: The Full Story
E174: How Dropbox got their first users and customers: the FULL story. This one has everything - fails, perseverance, guerrilla marketing vs traditional marketing, big lessons, and eventual success. This is a great go-to-market startup story. I personally learned a lot from it. I think you will, too. Thank you to Benchhacks for the article in this story: https://benchhacks.com/growthstudies/dropbox-growth-hacks.htm #ycombinator #startups #gotomarket #buildinpublic

Dec 25, 2023 • 17min
Advanced Instagram Strategies for Building Your Brand in 2024
E173: Advanced Instagram strategies for brand building in 2024. Instagram is a great marketing channel for me, and I analyze my Instagram performance daily. I wish I knew these things going into 2023, but at least I know them now. #instagramhacker #growthhacking #gotomarket #growthmarketing

Dec 24, 2023 • 6min
How Udemy Got Its First Customers
E172: How Udemy got its first customers. This short story has everything: failing, manipulating investors, manipulating users, pushing through to success, cold emailing, A/B testing. If you like guerilla tactics, this one is good. #gotomarket #buildinpublic #startups #marketing

Dec 23, 2023 • 7min
How I Use the TwitterX Ads Glitch to Get More Backlinks
E171: One of the easiest ways to get repeat coverage from journalists is to show them you drive attention: clicks, views, engagement. Here's how I'm hacking this with the TwitterX Ads Glitch so that I get more backlinks. #seo #searchengineoptimization #linkbuilding #backlinks

Dec 22, 2023 • 7min
The TwitterX Ads Glitch Lives On! How to Trigger It.
E170: Like the majestic Phoenix, the TwitterX Ads Glitch has risen from the ashes of a perceived patch. The greatest glitch in the history of ad glitches lives on, and in this episode, I share the exact settings to trigger it. #mediabuying #growthhacking #gotomarket #marketing

Dec 21, 2023 • 16min
The Most Cash Generative Marketing Software Ever Is Possible Now
E169: Generative AI is now advanced enough to fully automate bottom-of-funnel SEO. If somebody were to do this, it would be the most cash-generative marketing software ever. It could be used to make any brand huge sums of money in under a year. It would be the most unfair tool. Automating bottom-of-funnel SEO through a SaaS tool will probably be built in the next year. #seo #searchengineoptimization #startups #saas

Dec 20, 2023 • 15min
Almost 2 Million Views From This Content Marketing Hack
E168: The content marketing hack I found on E165 is working! Video one: 1.5 million views. Video two (released yesterday): 245K views and rising dramatically. + I messaged a bit with the founder of Eightify, the company with the most impressive SEO I've ever seen. #growthhacking #contentmarketing #gotomarket #growthhacks


