The Edward Show

E72: I heard possibly the craziest marketing hack of my life last night at a hidden restaurant in Soho, NYC. What I share in this episode is SUPER against the rules, and while I don't condone or endorse it, I do find it fascinating. And I can see how it is wildly lucrative.

E71: The story of how my mentor became of Head of SEO (Search Engine Optimization) at the biggest marketing agency in the world, by market cap, and how I became one of the most skilled SEOs around.

E70: My friend was crushing it with daily videos on TikTok. Here's what happened when he took a couple days break. + I'm refining my TwitterX Ad strategy. + What I'm learning about TikTok engagement hacks.

E69: How Interestingtruth on TikTok hacks engagement with simple lines. Brilliant. + An update on my TwitterX experiment from yesterday. + Examples of content creators killing it who wish they had a SaaS.

E68: People are converting from my TwitterX ads after the campaigns have stopped. This got me thinking... people are already sharing my ads while they are running; how can I increase this? Engagement hacking is one of the most fascinating areas of the Internet, and TwitterX ads give me a huge canvas to paint on.

E67: It's a simple lesson - don't get angry, don't be arrogant. If there's somebody you don't like, ignore them. But it's a hard lesson. And the only way to learn it is to make mistakes. While I often talk about networking wins I've had, and how I've done them, networking losses are also important to discuss. So, in today's show, I discuss one of the biggest losses you can make: burning a bridge.

E66: 12 years ago my friend was a struggling actor serving wine at events to make money. Two nights ago he rented out a top NYC rooftop club with an open bar and celebrity performances. This is that story.

E65: TwitterX ads are even better than I thought. They put my websites into the top 1,000,000 most popular websites in the world. This has unlocked all sorts of superpowers for me, the least of which is access to Help A Reporter - one of my favorite marketing tools.

E64: I never expected to learn such an impactful marketing secret during my stay in Belarus in 2019. + I saw Casey Neistat this morning!

E63: A press and email trick you can use for getting in touch with influential investors. Here's how I started email threads with Jason Calacanis, Fred Wilson, Naval Ravikant, Mark Pincus, and Tekin Salimi.