

The Edward Show
Edward Sturm
Founder and go-to-market stories from the lens of a world-class marketer.
Episodes
Mentioned books

Sep 22, 2023 • 17min
How Lenny Rachitsky Made One of the Most Popular Newsletters in the World in 4 Years
Entrepreneur Lenny Rachitsky shares how he built one of the most popular newsletters in just 4 years. Topics include leveraging Medium, Substack's recommendation feature, quality and consistency in newsletters, finding genuine interest, and strategies for initial distribution and traffic generation.

Sep 21, 2023 • 11min
A Hilarious Fail I Had in Berlin, Teen Millionaires, and X Manipulation
A hilarious fail in Berlin involving a lost SIM card. Meeting teen millionaires at a party. Discussion on a guy who manipulates social networks like Twitter.

Sep 20, 2023 • 9min
It's Crazy How Fast I'm Gaining Followers on TikTok
The podcast discusses the speaker's exponential growth in followers on TikTok and the role of consistency and evergreen content. They share strategies for outsmarting the system and building a loyal following. The hosts also talk about tracking TikTok followers, creating a live chart, and their upcoming video on black hat SEO tactics.

Sep 19, 2023 • 19min
How I Snuck Into the Most Exclusive Clubs in NYC
E76: NYC nightclubs are a beast unlike anywhere in the world. To go to them without paying thousands of dollars, you need either fame, power, connections, or beauty. Back in 2010, I had none of these things. Yet I social-engineered myself going to these clubs anyway. Here's how I did it.

Sep 19, 2023 • 26min
The LinkedIn Hack I Used to Go From Unemployable to In-High-Demand in 2 Weeks
E75: One of my best episodes. How to have recruiters and top business owners REACH OUT TO YOU on LinkedIn to hire you. If you're struggling to get a job, this method works. I used it and had so much demand I was saying no to people.

Sep 17, 2023 • 10min
Productizing a Service With Roastd.World and How to Get Customers
E74: Credit to roastd.world How any consultant in any niche can make a productized service and get customers. This is especially popular among those who work in technology but can be applied to any industry: hospitality, supply chain, etc. This is an easy and tasteful way to get customers for consulting or contracting services.

Sep 17, 2023 • 11min
Use This Meetup Hack to Land Meetings With Anybody
E73: This Meetup hack gives you: Clout in any niche. Dramatically increased likelihood of influencers in your niche taking meetings with you. A new email list. And the hack takes under 10 minutes to do.

Sep 15, 2023 • 14min
The Crazy Black Hat SEO Trick I Heard Which I 100% Should Not Be Sharing
E72: I heard possibly the craziest marketing hack of my life last night at a hidden restaurant in Soho, NYC. What I share in this episode is SUPER against the rules, and while I don't condone or endorse it, I do find it fascinating. And I can see how it is wildly lucrative.

Sep 14, 2023 • 11min
Obsessive People vs. Non-Obsessive People
E71: The story of how my mentor became of Head of SEO (Search Engine Optimization) at the biggest marketing agency in the world, by market cap, and how I became one of the most skilled SEOs around.

Sep 13, 2023 • 15min
What Happens if You Stop Posting? And More TwitterX Lessons.
E70: My friend was crushing it with daily videos on TikTok. Here's what happened when he took a couple days break. + I'm refining my TwitterX Ad strategy. + What I'm learning about TikTok engagement hacks.