
Trigger Strategy
We’re Tom and Corissa from Trigger Strategy Group. In each episode, we dig into strategy and sense-making while taking our baby for a walk.Our work is about embracing uncertainty and complexity, making sense of the world so we can act in it.We cover strategy, organisation design, facilitation, research and experimentation, peppering our chats with anecdotes, rants and occasional adorable babbling from the baby. Hosted on Acast. See acast.com/privacy for more information.
Latest episodes

Mar 14, 2024 • 33min
033: How Capable Leaders Navigate Uncertainty and Ambiguity - an annotated reading - Part 2
Leaders skilled at navigating complexity utilize diverse perspectives, blend various viewpoints, and list multiple contributors when making decisions. The podcast delves into the power of storytelling, innovation, and the importance of active learning from mistakes. It explores strategies for understanding client needs and prioritizing diverse perspectives in uncertain times.

Mar 13, 2024 • 29min
032: How Capable Leaders Navigate Uncertainty and Ambiguity - an annotated reading - Part 1
Leaders skilled in navigating complexity know to accept their part in problems, encourage new interaction patterns, and be patient in decision-making. The hosts discuss the importance of observation, patience, and creating environments where individuals can thrive collectively. They also reflect on the hindrance of focusing on problems over solutions in UX research presentations and enhancing leadership through new interaction patterns.

Mar 10, 2024 • 25min
031: Probabilistic Parenting - is it a thing and how does it map onto work?
The podcast delves into probabilistic parenting, discussing the balance between guidance and independence. It explores societal norms, pretense, and the complexity of rules, offering insights into setting boundaries in parenting and beyond.

Mar 2, 2024 • 31min
030: We need to talk about “mindsets”
The podcast discusses the fallacy of focusing on changing mindsets, suggesting alternative approaches like the magic pill test and changing affordances. They highlight the importance of behavior change over mindset shifts, using metaphors like a mindset tree and toxic sap. The hosts explore the power of pivot triggers in decision-making and how changing behaviors can lead to mindset evolution organically.

Feb 25, 2024 • 33min
029: Communication is lossy - and that’s OK
Exploring communication challenges in product development, the podcast discusses the complexities of translating ideas, the impact of individual experiences on understanding, and the importance of clarity in conversations. It also highlights the value of rough drafts for refining ideas, the limitations of written communication, and the need for alignment and proactive communication within a team.

Feb 21, 2024 • 15min
028: Ship an idea in an hour?
Tom explores the idea of shipping a new business idea in an hour, using Multiverse Maps in Miro to clarify thoughts. The podcast challenges listeners to consider what they could ship in a short time frame while emphasizing the importance of passion in entrepreneurial ventures.

Feb 14, 2024 • 33min
027: Are you rushing to tie your shoelaces?
The podcast discusses the Marine mantra 'slow is smooth, smooth is fast' and its application in personal and work lives. Topics include the importance of slowing down for greater speed, effective customer conversations, listening for product improvement, making deliberate choices, and balancing speed and quality in work processes.

Feb 14, 2024 • 25min
026: Is your marketing funnel killing your offer?
Explore the concept of 'hard test easy life' in innovation, navigating core value and marketing strategies, simplifying marketing offers for success, maximizing product engagement without funnels, and creating a compelling test for potential customers.

Feb 10, 2024 • 30min
025: Change, ready-ing and a caterpillar with wooden wings
The podcast explores how the theory of change may hinder actual change, drawing on Nora Bateson's 'readying' concept. They discuss warm data for meaningful change and the challenges of government digital services transformation. They also touch on the myth of business transformation and implementing change in a complex system.

Feb 9, 2024 • 17min
024: Should CEOs be making day-to-day decisions?
The podcast discusses the evolving role of CEOs in decision-making, from traditional top-down leadership to a more collaborative approach. It explores the challenges of scaling a business and transitioning decision-making authority, along with the importance of CEO's involvement in crisis situations and empowering teams. The episode also highlights the significance of founder integrity and vision in self-funded startups.