

her Self: IFS & Spiritual Entrepreneurship
Sara Avant Stover
Her Self is your go-to resource for deep, essential conversations (infused with a healthy dose of practicality), about spiritual women’s entrepreneurship that no one else is having.
Join author, Certified Internal Family Systems practitioner, and business strategist, Sara Avant Stover to explore the intersection between entrepreneurship and fulfilling your potential– so you can become the woman you truly are.
We’ll talk about how to get out of your own way so you can grow a business that’s abundant and sustainable while allowing you to be a force for good in the world.
Tune in and get inspired, while receiving actionable strategies to help you root into your wholeness, lead from your values, and work in ways that feel deeply aligned, so you can bring your true Self into the world through your business – and in every area of life.
Join author, Certified Internal Family Systems practitioner, and business strategist, Sara Avant Stover to explore the intersection between entrepreneurship and fulfilling your potential– so you can become the woman you truly are.
We’ll talk about how to get out of your own way so you can grow a business that’s abundant and sustainable while allowing you to be a force for good in the world.
Tune in and get inspired, while receiving actionable strategies to help you root into your wholeness, lead from your values, and work in ways that feel deeply aligned, so you can bring your true Self into the world through your business – and in every area of life.
Episodes
Mentioned books

Jan 12, 2025 • 25min
207 | Intuition as Compass
In Part 2 of our her Self CEO series, we dive deep into the power of intuition as your most reliable business compass. Through my personal journey of rebuilding trust in my inner knowing after a devastating betrayal, I share how intuition became the cornerstone of not just my life, but my entire business approach.In this episode, we explore:How to distinguish between your highest Self's guidance and the voices of your parts - including specific markers that signal true intuitive wisdomLearn why traditional business strategy falls short, and how developing your intuitive gifts can transform your approach to leadership and decision-makingExperience a powerful story of intuition in action - from an unexpected pandemic move to completely rebuild a business through inner guidanceMaster practical techniques for strengthening your connection to inner wisdom, including grounding practices and journaling methodsUnderstand how ancestral healing and trauma recovery can expand your natural intuitive abilitiesAbove all, learn how to create an intuitively-inspired action plan for your business. This episode provides practical wisdom for visionary female leaders who want to move beyond traditional business strategy into a more aligned, powerful way of leading.⭐ And, as a special gift, I want to offer you free access to one of my most popular programs, “The IFS Kickstarter Kit.” This will teach you the foundational concepts of the Internal Family Systems (IFS) model—a proven framework that has helped me and countless others navigate challenges, build inner clarity, and create thriving, soul-aligned businesses.Through this 7-part video series, you’ll gain a deep understanding of how IFS works and how to apply it to your own life and business. These are the same principles I teach in my advanced programs, now made accessible in an introductory format.To receive your complimentary “IFS Kickstarter Kit,” all you have to do is:1) Leave a review of this podcast. 2) Email a screenshot of your review to hello@saraavantstover.comIt’s as simple as that!In this Episode We Explore:[3:45] A bold invitation to reimagine business as a spiritual practice[11:20] The vow that changed everything: breaking free from external advice[18:55] When intuition insists: the surprising guidance that altered my life[29:10] The key to rebuilding ancestral wisdom and psychic gifts[37:40] Intuition vs. doubt: How to distinguish your highest self from fear[44:25] Simple practices to access and trust your inner knowing every dayResources:Free Guide: 5 Money Mistakes NOT to Make in 2025Order Sara’s new book: Handbook for the HeartbrokenSubscribe to Sara’s Sunday JournalConnect with Sara on Instagram

Jan 5, 2025 • 26min
206 | Business as Feminine Spiritual Practice
Welcome to the first episode of the her Self CEO series! In this special 6-part journey, we’re reimagining business as a sacred, feminine practice—one rooted in intuition, service, and inner power.In today’s episode, we explore what it means to be a her Self CEO to create more impact, freedom, and abundance, both in her life and in our world. We’ll dive into why business can be a core part of your spiritual path and how to embrace its challenges with grace, devotion, and love.You’ll also hear a powerful teaching on how to stay connected to your heart, even during the most difficult moments in business, and a practice to embody this principle in your life today.If you’re ready to approach your work with a deeper sense of purpose and transform the way you lead in 2025, this episode is for you.⭐And, as a special gift, I want to offer you free access to one of my most popular programs, “The IFS Kickstart Kit.” This will teach you the foundational concepts of the Internal Family Systems (IFS) model—a proven framework that has helped me and countless others navigate challenges, build inner clarity, and create thriving, soul-aligned businesses.Through this 7-part video series, you’ll gain a deep understanding of how IFS works and how to apply it to your own life and business. These are the same principles I teach in my advanced programs, now made accessible in an introductory format.To receive your complimentary “IFS Kickstarter Kit,” all you have to do is:1) Leave a review of this podcast. 2) Email a screenshot of your review to hello@saraavantstover.comIt’s as simple as that!In this Episode We Explore:[00:00] A Vision for 2025 - A fresh start and a bold new series to reimagine business through the sacred feminine.[05:12] What is a her Self CEO? - Blending intuition and strategy to lead a business that serves, inspires, and thrives.[15:45] Feminine Spirituality in Business - Transforming business practices into acts of love, creativity, and devotion.[30:20] Embracing Challenges as Spiritual Growth - What a yoga pose taught me about resilience, presence, and radiating love in tough moments.[45:00] Are You in Love? - A profound question to root yourself in purpose and joy—inside and outside of work.[53:15] A Practice to Start the Year - A simple yet powerful exercise to reconnect with your intuition and inner strength.Resources:Free Guide: 5 Money Mistakes NOT to Make in 2025New Year’s Retreat for Women Leaders & EntrepreneursTry Your Free, 30-day Trial with KajabiOrder Sara’s new book: Handbook for the HeartbrokenSubscribe to Sara’s Sunday JournalConnect with Sara on Instagram

Dec 29, 2024 • 1h 13min
205 | Freeing Yourself from the Inner Critic: Transform Perfectionism with IFS
For women entrepreneurs, one of the biggest struggles is the inner critic—that relentless voice of self-doubt and judgment that can hold us back from taking risks, stepping into visibility, or pursuing our bigger dreams. Rather than battling this voice, IFS offers a way to transform the inner critic into a supportive ally, opening up new vistas of confidence and ease.This week on the podcast, we’re diving more deeply into Internal Family Systems (IFS)—a groundbreaking psychotherapeutic model that’s been life-changing for me and many of my clients. To explore this, I’m joined by Chris Burris, a senior lead trainer in the IFS model.In this episode, Chris and I discuss the IFS approach at large, focusing specifically on how to work with extreme parts like the inner critic and perfectionist. Through the lens of IFS, these parts aren’t enemies—they’re protectors, often rooted in fear, who need understanding and care to evolve into supportive roles.Chris also guides us through an IFS meditation to connect with the parts of ourselves that are most dominant right now and shares inspiring, practical ways he uses IFS for daily self-care.If you’ve ever struggled with self-doubt or perfectionism, this conversation will resonate deeply. It’s an invitation to begin or deepen your own journey with IFS and step into greater and greater levels of Self-leadership.May it inspire and support you on your path to leading with clarity, confidence, and compassion.⭐ And, as a special gift, I want to offer you free access to one of my most popular programs, “The IFS Kickstart Kit.” This will teach you the foundational concepts of the Internal Family Systems (IFS) model—a proven framework that has helped me and countless others navigate challenges, build inner clarity, and create thriving, soul-aligned businesses.Through this 7-part video series, you’ll gain a deep understanding of how IFS works and how to apply it to your own life and business. These are the same principles I teach in my advanced programs, now made accessible in an introductory format.To receive your complimentary “IFS Kickstarter Kit,” all you have to do is:1) Leave a review of this podcast. 2) Email a screenshot of your review to hello@saraavantstover.comIt’s as simple as that!In this Episode We Explore:[10:32] - Discover the surprising way your business journey can lead to personal growth and transformation.[22:45] - Explore the concept of "parts" in IFS therapy and how they shape our internal narratives.[35:18] - Uncover why the inner critic isn't your enemy and how it can become an unexpected ally.[48:29] - Delve into the powerful connection between perfectionism and self-worth in women’s lives.[1:03:50] - Experience a guided IFS meditation that invites you to connect with the different parts of yourself.[1:20:37] - Learn about the importance of compassion in understanding your internal world amidst the chaos of daily life.Resources:Free Guide: 5 Money Mistakes NOT to Make in 2025Order Sara’s new book: Handbook for the HeartbrokenNew Year’s Retreat for Women Leaders & EntrepreneursTry Your Free, 30-day Trial with KajabiSubscribe to Sara’s Sunday JournalConnect with Sara on Instagram

Dec 22, 2024 • 37min
204 | My 5 Biggest Business Lessons in the Past 15 Years
Since bringing my business fully online in 2008—over 15 years ago—I’ve learned some invaluable lessons. Some were transformative, others were expensive, but all were essential to my growth.To save you time, money, and energy in trial and error, I’m sharing these hard-earned insights with you today.Whether you’re already running your own business or just starting to dream about it, this episode is for you.Together, we’ll dive into these lessons, exploring practical strategies, inspiring stories, and reflective exercises designed to help you integrate them into your entrepreneurial journey.You don’t have to navigate this path alone. Let’s co-create a world where women thrive in entrepreneurship—leading with more grace and wholeness.⭐And, as a special gift, I want to offer you free access to one of my most popular programs, “The IFS Kickstart Kit.” This will teach you the foundational concepts of the Internal Family Systems (IFS) model—a proven framework that has helped me and countless others navigate challenges, build inner clarity, and create thriving, soul-aligned businesses.Through this 7-part video series, you’ll gain a deep understanding of how IFS works and how to apply it to your own life and business. These are the same principles I teach in my advanced programs, now made accessible in an introductory format.To receive your complimentary “IFS Kickstarter Kit,” all you have to do is:1) Leave a review of this podcast. 2) Email a screenshot of your review to hello@saraavantstover.comIt’s as simple as that!In this Episode We Explore:[00:15] - The role of trial and error in personal and business growth[05:02] - Key lessons learned from 15 years of self-employment[09:30] - The importance of consistency and finding a sustainable schedule[15:22] - Exploring financial management: Why “profit first” matters[20:40] - The value of mentorship and community in entrepreneurship[26:00] - Following your heart in business decisions and why it’s crucial[32:15] - Establishing healthy boundaries to nurture personal well-being and business sustainability Resources:Free Guide: 5 Money Mistakes NOT to Make in 2025Order Sara’s new book: Handbook for the HeartbrokenNew Year’s Retreat for Women Leaders & EntrepreneursTry Your Free, 30-day Trial with KajabiSubscribe to Sara’s Sunday JournalConnect with Sara on Instagram

Dec 15, 2024 • 1h 4min
203 | Into the Underworld: Mid-Life Initiation Through Life's Darkest Times with Chameli Gad
Today I’m sitting down with Chameli Gad, the founder of Awakening Women and a Goddess Wisdom Keeper, to talk candidly about a recent, challenging period in Chamelil’s life. She shares her deeply personal journey through loss, grief, and what she calls her "underworld experience," offering a raw and vulnerable look at how life’s hardest moments can become a gateway to deeper trust, self-love, and freedom.Together, we talk about the concept of spiritual initiation, the power of mythology and storytelling, and the often-overlooked gifts and challenges of menopause. Chameli opens up about how her connection to Goddess spirituality, her regular practices, and the support of a trusted mentor helped her navigate a period of profound upheaval and ultimately emerge more aligned and whole.This episode is part of a special series I’ve been sharing in celebration of my new book, Handbook for the Heartbroken. I wrote this book to support women through life’s toughest times and to show how heartbreak—whether personal or professional—can be a doorway to transformation and purpose.If you’re going through a season of loss or seeking inspiration to honor the deeper truths of your life, this conversation will meet you right where you are.In this episode, you’ll hear:How spiritual initiations can guide us through life’s darkest times.The wisdom of mythology, including the story of Inanna’s descent into the underworld.How menopause can be embraced as a sacred passage.Practical tools and insights for cultivating trust and resilience during change.May our conversation inspire and support you on your path of becoming.⭐ And, as a special gift, I want to offer you free access to one of my most popular programs, “The IFS Kickstart Kit.” This will teach you the foundational concepts of the Internal Family Systems (IFS) model—a proven framework that has helped me and countless others navigate challenges, build inner clarity, and create thriving, soul-aligned businesses.Through this 7-part video series, you’ll gain a deep understanding of how IFS works and how to apply it to your own life and business. These are the same principles I teach in my advanced programs, now made accessible in an introductory format.To receive your complimentary “IFS Kickstarter Kit,” all you have to do is:1) Leave a review of this podcast. 2) Email a screenshot of your review to hello@saraavantstover.comIt’s as simple as that!In this Episode We Explore:[14:32] - Chameli reflects on her transformational journey through profound loss and the initiation it catalyzed within her. [21:47] - Discover the myth of Inanna and how it parallels personal crises, illustrating the powerful essence of initiation and rebirth.[35:09] - The conversation dives into the often unacknowledged challenges and gifts of menopause, shedding light on its role as a transformative phase.[48:06] - Chameli shares her experience of navigating the balance between personal turmoil and professional responsibilities during her darkest moments.[54:18] - Explore the concept of Hestia, the goddess who stays home, and how nurturing your inner flame is essential to weathering life’s storms.[1:02:12] - Chameli's reflections on her current journey and the importance of simplicity, grounding herself in the present through connection with nature and self-love.Resources:Chameli Gad’s websiteOrder Sara’s new book: Handbook for the HeartbrokenNew Year’s Retreat for Women Leaders & EntrepreneursTry Your Free, 30-day Trial with KajabiSubscribe to Sara’s Sunday JournalConnect with Sara on Instagram

Dec 8, 2024 • 48min
202 | Faith, Resilience, and Building an 8-Figure Empire: Kelly Roach on Thriving as a Female Entrepreneur
Today we’re continuing our special series from this past spring, highlighting inspiring women business owners who have persevered through challenging times. As part of this series, created in celebration of my new book, Handbook for the Heartbroken, we’re diving into the resilience, faith, and leadership required to thrive as a woman entrepreneur—especially when faced with life’s inevitable setbacks.Joining me today is Kelly Roach, a powerhouse entrepreneur who built her company from zero to eight figures with no debt, investors, or outside funding. A former NFL cheerleader and Fortune 500 executive, Kelly has become a global leader in empowering thousands to achieve financial and lifestyle freedom through entrepreneurship.Kelly is also a philanthropist, best-selling author, and Top 20 podcast host, whose work has been featured in major outlets like ABC, NBC, Fox, and Forbes. In this heartfelt and motivating conversation, Kelly shares:How she starts her day with faith, prayer, and intention to set the tone for her success.The key principles that have driven her remarkable journey from corporate leader to 8-figure entrepreneur.How she navigates challenges like lawsuits, failed launches, and team struggles—and how these experiences deepened her trust in her calling.Three ways to stay relevant in today’s very saturated market.Why embracing your deeper calling is essential for today’s evolving entrepreneurial landscape.Whether you’re an experienced business owner or just beginning your journey, this episode will inspire you to lean into your faith, trust your gifts, and show up for yourself and your mission—even in the face of adversity.⭐And, as a special gift, I want to offer you free access to one of my most popular programs, “The IFS Kickstart Kit.” This will teach you the foundational concepts of the Internal Family Systems (IFS) model—a proven framework that has helped me and countless others navigate challenges, build inner clarity, and create thriving, soul-aligned businesses.Through this 7-part video series, you’ll gain a deep understanding of how IFS works and how to apply it to your own life and business. These are the same principles I teach in my advanced programs, now made accessible in an introductory format.To receive your complimentary “IFS Kickstarter Kit,” all you have to do is:1) Leave a review of this podcast. 2) Email a screenshot of your review to hello@saraavantstover.comIt’s as simple as that!In this Episode We Explore:[3:45] Discover the morning rituals that set the tone for success and focus on being of service each day.[12:15] Uncover the unexpected twists in Kelly's spiritual journey and how integrating faith transformed her leadership style.[20:30] Explore the key principles that have propelled Kelly’s business success, from viewing work as a vocation to mastering the art of visibility.[35:50] Hear about the growth that comes from overcoming significant setbacks in business and the lessons learned from navigating challenges.[48:15] Kelly shares how a shift in perspective on money can empower women to create impact and serve the world effectively.[56:20] Dive into Kelly's vision for the future and her mission to inspire women to dream bigger and embrace their potential.Resources:Kelly Roach’s websiteKelly Roach on InstagramOrder Sara’s new book: Handbook for the HeartbrokenNew Year’s Retreat for Women Leaders & EntrepreneursTry Your Free, 30-day Trial with KajabiSubscribe to Sara’s Sunday JournalConnect with Sara on Instagram

Dec 1, 2024 • 27min
201 | Master Your Year: Avoid These 5 Planning Mistakes for 2025
As we step into December and prepare to close out 2024, it’s time to embrace your role as the CEO and visionary of your business. In this episode, we’re exploring the essential year-end process of reviewing, visioning, and planning for the year ahead.I’ll walk you through five common mistakes to avoid when creating your annual plan—mistakes that might be holding you back from the clarity, momentum, and success you’re capable of achieving. Whether you’ve been stuck in busywork, overwhelmed by too many goals, or struggling to stay accountable to your vision, this episode will help you course-correct and create a Self-led strategy for 2025 that feels inspiring and doable.Get ready to step into the New Year with a clear plan, aligned goals, and the tools to make 2025 your most successful year yet!In this Episode We Explore:[01:25] What does it really mean to step into the role of CEO and visionary for your business in 2025?[06:40] The surprising mistake that keeps so many entrepreneurs stuck year after year.[12:15] How to ensure your annual plan doesn’t gather dust—and becomes your roadmap to success.[19:30] Why fewer goals might be the secret to doing more—and doing it better.[27:45] The one thing you absolutely shouldn't do alone when planning for the year ahead.[34:20] Stretching beyond comfort zones: the key to making 2025 your most expansive year yet.Resources:Design Your Dream Business in 2025 RetreatTry Your Free, 30-day Trial with KajabiOrder Sara’s new book: Handbook for the HeartbrokenSubscribe to Sara’s Sunday JournalConnect with Sara on Instagram

Nov 24, 2024 • 40min
200 | Ask Me Anything: My Morning Routine, Managing Anxiety & Overwhelm, Writing a Book, and More
Welcome to a very special episode of her Self – our 200th! Over the past nine years, this podcast has grown and evolved through various reinventions, just as we all have since 2015. Whether you’ve been listening from day one, joined us somewhere along the way, or are brand new to this space, thank you for being here.Today is extra special because it’s not only our 200th episode, but it’s also my 47th birthday! To celebrate, I’m shaking things up with an “Ask Me Anything” episode, answering some of your most thoughtful and curious questions.We’re diving into:My 2-hour morning routine and how it’s evolved over 20 yearsThe first steps of starting a women’s circle Managing anxiety in these intense timesReinventing your business and building your dream lifeThe #1 thing you need to grow your business.Handling overwhelm Writing a book: what it really takesWhat’s next for me, from my wedding and honeymoon to exciting new projectsPlus, I’m sharing a special Black Friday offer exclusively for my email community – 50% off one of my favorite experiences from this year! (Sign up at programs-saraavantstover.com/journal.)Tune in for heartfelt reflections, tangible advice, and an invitation to celebrate this milestone with me. Thank you for being part of this journey. Here’s to 200 more episodes together!In this Episode We Explore:[00:00] A Sacred Morning Routine: Uncover the secrets to a transformative morning ritual.[20:00] Navigating Collective Challenges: Learn how to support yourself and others during difficult times.[40:00] Cultivating Inner Peace: Discover practical techniques to manage anxiety and stress.[1:00:00] Reimagining Your Business: Gain insights on reinventing your business and aligning it with your soul's purpose.[1:20:00] Building a Strong Foundation: Learn the essential steps to grow a thriving business.Resources:Free Guide: 7 Signs Your Unresolved Wounds Are Holding You Back in Your BusinessNew Year’s Retreat for Women Leaders & EntrepreneursTry Your Free, 30-day Trial with KajabiOrder Sara’s new book: Handbook for the HeartbrokenSubscribe to Sara’s Sunday JournalConnect with Sara on Instagram

Nov 17, 2024 • 26min
199 | What's Working Now: 4 Essential Shifts to Thrive in Today's Market
2024 has been a challenging year for business owners everywhere, with economic shifts and a fast-evolving market forcing us all to adapt. In this episode, I’m getting real about what it takes to thrive amidst these changes. Join me as I break down the four essential shifts that are working right now to help visionary women entrepreneurs rise above the noise and step confidently into 2025.I’m sharing the strategies to strengthen your impact, build trust in today’s 'trust recession,' and empower your business to stand out. Whether you're feeling overwhelmed by the changing landscape or ready to embrace the opportunities it brings, this episode offers actionable steps to keep you in the game and on track for growth.Tune in, and let’s navigate this new business terrain together with clarity, courage, and a renewed commitment to your calling.In this Episode We Explore:[00:02] Unveiling the Market's Hidden Shifts[05:15] Cutting Through the Noise: Essential Strategies[10:30] The Four Shifts Every Woman Entrepreneur Needs[16:45] Visibility: Your Secret to Standing Out[22:10] Navigating the Trust Recession[28:25] Consistency: Building Lasting Connections[34:50] Helping Clients Decide: The Art of the Serve[41:05] Embracing Change in a Lagging Economy[47:30] From Cold Leads to Loyal Customers[53:55] Leveraging Video Marketing for Maximum Impact[60:20] Overcoming Self-Doubt on Your Entrepreneurial Journey[66:45] Preparing for Success in 2025 and BeyondResources:Book your free Breakthrough Session with SaraFree Guide: 7 Signs Your Unresolved Wounds Are Holding You Back in Your BusinessNew Year’s Retreat for Women Leaders & EntrepreneursTry Your Free, 30-day Trial with KajabiOrder Sara’s new book: Handbook for the HeartbrokenSubscribe to Sara’s Sunday JournalConnect with Sara on Instagram

Nov 10, 2024 • 45min
198 | Why I Embraced Funnels (After Swearing I’d Never Use Them)
I’m sharing a big shift in my business philosophy—one I never saw coming. If you’ve been around for a while, you know I used to avoid funnels like the plague. They felt salesy, rigid, and completely out of alignment with my more soul-powered approach. But today, I’m here to explain why I’ve done a complete 180 and how embracing a single, clear pathway has transformed my business.Join me as I dive into:Why I resisted funnels for so long and the misconceptions that held me backThe moment I realized a funnel could help me simplify, scale, and create a more supportive customer journey How I built an aligned, creative, and soulful funnel that feels genuine rather than sales-drivenThe powerful benefits of focusing on one main offer and pathway for both myself and my clientsWhether you’re hesitant about funnels or looking for ways to simplify and grow sustainably, this episode will give you fresh insights and practical tips to consider. Plus, I’ll share a few reflections on why staying open to new ideas—especially the ones we resist—can be the key to more ease, clarity, and expansion in your business.And, as a special gift, I want to offer you free access to one of my most popular programs, “Getting Out of Your Own Way” (an IFS Daily Parts Meditation Kit to help you cultivate inner wholeness, harmony, and Self-Leadership at the start of each day).All you have to do is:1) Leave a review of this podcast. 2) Email a screenshot of your review to hello@saraavantstover.comIt’s as simple as that!In this Episode We Explore:[00:02:18] The surprising shift in mindset about a common business strategy.[00:04:57] Reflecting on the contradictions of personal growth in entrepreneurship.[00:11:43] The unexpected origins of resistance against a popular business tool.[00:15:30] Unpacking the true meaning of a “funnel” and its purpose in a business journey.[00:20:12] The evolution of offerings: from numerous to focused—why less can mean more.[00:27:00] Discovering a path that feels both authentic and strategic for business growth.[00:32:45] How turning points can reshape not just your business, but your life’s vision.[00:39:15] Embracing emotions in business: the correlation between feelings and funnel success.[00:45:40] Realizing what truly aligns with your soul’s work—what does that look like?[00:52:10] The power of community and authenticity in growing your business.[00:59:38] Steps to take for those hesitant about implementing a funnel strategy.[01:02:00] A call to action that could spark a change in your own business approach.Resources:New Year’s Retreat for Women Leaders & EntrepreneursTry Your Free, 30-day Trial with KajabiOrder Sara’s new book: Handbook for the HeartbrokenSubscribe to Sara’s Sunday JournalConnect with Sara on Instagram