
Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Latest episodes

Dec 26, 2021 • 48min
Sports Geek Replay - Andy Miller - NRG
Sports Geek Replay from April 13 2021 with Andy Miller from NRG - https://sportsgeekhq.com/podcast/andy-miller-nrg/

Dec 22, 2021 • 51min
Connecting local community and national audience – Jeff Reibel – North Queensland Cowboys
Connecting local community and national audience – Jeff Reibel – North Queensland Cowboys

Dec 7, 2021 • 1h
Driving connection with fans via digital and data - Matt Gardner, St Louis Blues
Sean Callanan chats with St Louis Blues' VP Innovation & Digital Strategy Matt Gardner about the importance of storytelling and how activations can drive your marketing efforts as you know more about your fans. Show notes - https://sportsgeekhq.com/podcast/matt-gardner-st-louis-blues

Jul 13, 2021 • 58min
Understanding fans from league and team point of view - Charlie Shin, Indianapolis Colts
Sean Callanan welcomes back Charlie Shin now at Indianapolis Colts about understanding sports fans. Charlie previously at the MLS now at Colts discusses how data strategy differs for a team to a league. Show notes - https://sportsgeekhq.com/podcast/charlie-shin-indianapolis-colts/

Jul 6, 2021 • 57min
Lincoln City FC CEO Liam Scully pushing for success with big football clubs as neighbours
Sean Callanan chats with the Lincoln City FC CEO Liam Scully about the English football scene and pushing for success with big football clubs as neighbours. More info - https://sportsgeekhq.com/liam-scully-lincoln-city-fc

Jun 29, 2021 • 57min
Fiona Green - Data is the key to winning
Sean Callanan chats with the Winning With Data author to discuss what part data will play in the recovery of the sports industry. Full show notes - https://sportsgeekhq.com/podcast/fiona-green-winning-with-data

Jun 22, 2021 • 42min
Scott O'Neil - Leadership lessons in sports business - Be where your feet are
Sean Callanan chats with the HBSE CEO Scott O'Neil about his sports business career and his leadership style outlined in his new book "Be where your feet are". Full show notes at https://sportsgeekhq.com/podcast/scott-oneil-be-where-your-feet-are

Apr 27, 2021 • 38min
Justin Giangrande - Influencers meets Gaming
Sean Callanan chats with the Co-Founder & Chairman Queens Gaming Collective Justin Giangrande about how agencies have changed since the advent of digital and how Queens is empowering the female gamer. Show notes - https://sportsgeekhq.com/podcast/justin-giangrande-queens-gaming/

Apr 20, 2021 • 54min
Chip Suttles on sports technology from Olympics to Seahawks
Sean Callanan chats with the Seattle Seahawks' VP, Technology Chip Suttles about his sports technology career across multiple Olympics and now in the NFL with the Seahawks. Show notes - https://sportsgeekhq.com/podcast/chip-suttles-seattle-seahawks

Apr 15, 2021 • 48min
Andy Miller - Building an audience though gaming & esports at NRG
Sean Callanan chats with the NRG CEO Andy Miller about the world of gaming & esports as well as how he become a co-owner of the Sacramento Kings. Show notes available at - https://sportsgeekhq.com/podcast/andly-miller-nrg/