Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Latest episodes
Apr 6, 2021 • 1h 4min
Catherine Carlson on activating with a passionate Philadelphia Eagles fan base
Sean Callanan chats with the Philadelphia Eagles' Catherine Carlson about her career across multiple sports and entertainment properties with a focus on customer experience and getting results for partners. Show notes - https://sportsgeekhq.com/podcast/catherine-carlson-philadelphia-eagles/
Mar 30, 2021 • 53min
Matthew Vinson on marketing fan experience in NASCAR
Sean Callanan chats with NASCAR's Matt Vinson about the marketing to NASCAR fans and the changing fan experience at Daytona 500. Show notes - https://sportsgeekhq.com/podcast/mathhew-vinson-nascar/
Mar 22, 2021 • 49min
Zoomph - How to determine the value of your digital assets to drive more revenue from digital - Sports Geek Amplify
In this Sports Geek Amplify episode, Sean Callanan chats with Zoomph founders Amir Zonozi to find out how sports teams are valuing and driving results for sponsors from digital campaigns. More details at https://SportsGeekAmplify.com/zoomph
Mar 22, 2021 • 27min
UbiPark - Parking solution that can improve the fan experience AND bring new revenue into sports - Sports Geek Amplify
In this Sports Geek Amplify episode Sean Callanan chats with UbiPark founders Mosstyn Howell on how sports can improve fan experience and build revenue via parking especially as fan movements & travel patterns change. More details at https://SportsGeekAmplify.com/ubipark
Mar 22, 2021 • 41min
StellarAlgo - Drive more ticketing, marketing and sponsorship revenue from your fans - Sports Geek Amplify
In this Sports Geek Amplify episode, Sean Callanan chats with StellarAlgo founder Vincent Ircandia about importance of knowing your fans and how you can increase ticketing, marketing and sponsorship revenue with a data focus. More details at https://SportsGeekAmplify.com/stellaralgo
Mar 22, 2021 • 30min
Teammo - Taking the headache out of match payments collection - Sports Geek Amplify
In this Sports Geek Amplify episode, Sean Callanan chats with Teammo co-founders Sarah Stocks and Andrew McIntosh about their online payments solution that takes the headache out of grassroots match payments. More details at https://SportsGeekAmplify.com/teammo
Mar 22, 2021 • 34min
VLAST - Deliver more sponsorship outcomes from your athletes - Sports Geek Amplify
In this Sports Geek Amplify episode, Sean Callanan chats with VLAST Founder James Begley about driving more results from athletes with sponsors while removing all the headaches. More details at https://SportsGeekAmplify.com/vlast
Mar 16, 2021 • 54min
Oran Aziz on Melbourne Storm's remarkable 2020 season
Sean Callanan chats with the Melbourne Storm's Oran Aziz about the challenges of a season away from Victoria during the 2020 NRL season and how they stay connected with fans & families to win a premiership. Show notes - https://sportsgeekhq.com/podcast/oran-aziz-melbourne-storm
Mar 2, 2021 • 50min
Jodie Hawkins from Sydney Sixers on Big Bash, Hub life & Winning
Sean Callanan chats with the Sydney Sixers' GM Jodie Hawkins about the Big Bash season around border closures, COVID protocols and building connections with fans from a distance. Show notes - https://sportsgeekhq.com/podcast/jodie-hawkins-sydney-sixers/
Feb 24, 2021 • 1h 15min
Eric SanInocencio about opportunities & challenges in digital at the ACC
Sean Callanan chats with the ACC's Eric SanInocencio about his career in sports digital across the college & pro scene. and the importance of digital teams to continue driving value. SHow notes - https://sportsgeekhq.com/podcast/eric-saninocencio-theacc
