Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing cover image

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Latest episodes

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Dec 27, 2019 • 49min

Sports Geek Replay - Ben Clink

Sports Geek Replay episode with Ben Clink from South Sydney Rabbitohs - learn more at https://sportsgeekhq.com/sgr-ben-clink
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Dec 26, 2019 • 45min

Sports Geek Replay - Damien De Bohun

Sports Geek Replay episode with Damien De Bohun from Visit Victoria - learn more at https://sportsgeekhq.com/sgr-damien-debohun
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Dec 24, 2019 • 1h 11min

2019 Sports Business Year In Review with Shane Harmon

Sean Callanan catches up with good friend Shane Harmon to discuss the big stories and trends of 2019.   Full show notes & links - https://sportsgeekhq.com/podcast/sports-business-shane-harmon/
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Dec 17, 2019 • 52min

David Barton-Ginger on developing the All-Blacks digital presence for a global audience

Sean Callanan chats with David Barton-Ginger from New Zealand Rugby about his career in sports digital that has seen All-Blacks digital presence grow with garnering global attention.  Show notes - https://sportsgeekhq.com/podcast/david-barton-ginger-all-blacks/
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Dec 12, 2019 • 10min

Q&A #8 - AI, Monetising Content & Esports Recruiting

What are the top uses of AI that you have seen in sports so far? Jack Elkins via LinkedIn Are there any best cases out there of clubs who successfully monetize their content (that is: actually making a profit with content other than selling tickets/merchandising) Bas Schnater via Sports Geek Nation Slack How do you go about recruiting an esports pro? Jonny via Twitter Full show notes - https://sportsgeekhq.com/podcast/ai/
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Dec 10, 2019 • 1h 4min

Peter Sorckoff on fans and brands in sports

Sean Callanan chats with Peter Sorckoff about his career in sports in Calgary & Atlanta and his views on sports fans and why they follow sports.  Show notes - https://sportsgeekhq.com/podcast/peter-sorckoff/
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Dec 5, 2019 • 12min

Q&A #7 - Marketing Challenge, Quick Hacks & Cold Turkey

In this episode of Sports Geek Q&A Sean Callanan answers questions on marketing to multiple generations, quick hacks for engagement & what platform would be hardest to give up cold turkey.  Full transcript - https://sportsgeekhq.com/podcast/sports-marketing-balance/
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Dec 3, 2019 • 54min

Steve Reese how sleep is driving high performance on and on the court for the Phoenix Suns

Sean Callanan chats with Phoenix Suns CIO Steve Reese about how sports technology landscape has changed over the past 20 years and how sleep is sleep is driving high performance on and on the court for the Phoenix Suns.  Full show notes available - https://sportsgeekhq.com/podcast/steve-reese-phoenix-suns/
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Nov 28, 2019 • 10min

Q&A #6 - Email, Graduation & sports movies

In this episode of Sports Geek Q&A Sean Callanan answers questions on email & social media, advice for new graduates and fave sports movies. Questions include: Should there be more emphasis from sports on email marketing at the expense of social media given the decline in organic reach and risk associated with not owning those platforms? @ShaneHarmon via Twitter DM What is your advice for graduates entering the workforce? Michael at Swinburne Student Life Awards What is your most rewatchable sports movie? Rachel via Email Full transcript available here https://sportsgeekhq.com/podcast/qanda-email-graduation-sportsmovies/
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Nov 26, 2019 • 51min

John Buchanan on coaching, setting team goals and high performance

Sean Callanan chats with former Australian Test Cricket coach John Buchanan about the coaching career and how business can learn from high performing sports teams.  Full show notes available at https://sportsgeekhq.com/podcast/john-buchanan-cricket-coaching/

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