The Advanced Selling Podcast

The discussion dives into the art of storytelling in sales, highlighting how unique narratives can differentiate you. Understanding your ideal client is emphasized, focusing on their deeper motivations rather than just surface-level needs. The speakers relate client engagement to personal training, stressing the importance of readiness for transformation. Practical insights on addressing both individual and organizational challenges are provided, aiming to enhance engagement and improve sales outcomes. It's all about building meaningful connections!

Discover practical frameworks to refine your ideal client profile in today's evolving market. Learn about a simple scoring system to prioritize clients based on their fit. Delve into the importance of both demographics and psychographics for meaningful engagement. Understand why choosing motivated clients can lead to stronger relationships and better collaboration. The discussion emphasizes adapting your approach to attract clients who contribute positively to your business.

In this episode of the Advanced Selling Podcast, Bill and Bryan discuss the trend of sales resistance in certain markets and the need to retool the ideal client.  The guys address the fear of change that often comes with deciding to pivot even slightly and offer strategies to overcome it. They also talk about the importance of getting back to the problem and solution alignment, exploring new departments or markets, and facilitating the retooling process with the sales team, marketing, and product. Tune in to learn how to shift your ideal client and overcome sales resistance to drive sales success. Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!  ================================= The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today! If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin. Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com =================================

In this episode of The Advanced Selling Podcast, Bill and Bryan dive into the current trends and changes happening in B2B selling. As the world of sales continues to evolve, it's crucial for sales professionals to stay up-to-date on the latest strategies and tactics. Whether you're a seasoned sales veteran or just starting out, this episode is a must-listen for anyone looking to stay ahead of the curve in B2B selling. Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!  ================================= The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today! If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin. Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com =================================

Do you consider yourself a hunter or a farmer? And is one better than the other? In this episode, Bill and Bryan discuss this old debate that keeps coming up and give their opinions on hunters vs. farmers. They also give some tips to the sales leaders out there who feel like they don't have enough of either of these traits in their sales team. Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!  ================================= The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today! If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin. Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com =================================

Is your marketing department working with you or against you?  In this episode, Bryan and Bill talk about a problem they see in many companies: sales and marketing not working together. They discuss how the two speak different languages, but they don't have to be at odds.  And they'll give you some ways to better work with your marketing team.  If you have a marketing department, be sure to forward this episode to them! Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!  ================================= The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today! If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin. Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com =================================

When the guys start working with a new client, they often see the same thing. Some of the people are completely open to coaching, but some are very resistant to new ideas or change. Where does this resistance come from, and is it hurting or helping us? In this episode, Bill and Bryan discuss reticence and resistance and how they might hold us back. They also give you ways to overcome this resistance to help you succeed.  Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!  ================================= The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today! If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin. Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com =================================

You've probably heard the saying, "people buy from people they know, like and trust." But, do you believe that's true? In this episode, Bryan and Bill discuss what they believe the true reason is why people buy and whether it has anything to do with us.  They also discuss how they think the sales profession will be changing in the very near future. Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!  ================================= The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today! If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin. Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com =================================

Are you still using outdated sales strategies? Today, you might just find out.  In this episode, Bill and Bryan discuss old-school selling techniques that no longer work and their new school alternatives.  They'll also give you some ideas that you can use to modernize your sales process.  —Copy and paste this in and send it to people who do bad outreach :)—Thanks for your outreach. Not interested at this time, but may I offer some unsolicited advice? This is a guide for outreach that we use for our sales team. The templates are unique and seem to get action. It's called "EmailIt: A Seller's Guide" ($20). https://resources.billcaskey.com/emailitsellersguide The author is Bill Caskey. He also has a podcast specifically for B2B sales teams he does with Bryan Neale, called The Advanced Selling Podcast. You can find it here:www.advancedsellingpodcast.com I hope these ideas are of some value.

As you probably already know, Bill and Bryan have their own sales coaching practices, but it's been a while since they discussed what's working for them.  In this episode, the guys each share a few things that they are currently seeing to be successful in the sales world. They'll give you some ideas you can implement right away.  Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!  ================================= The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today! If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin. Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com =================================