
Build It. They'll Come.
Candid interviews with successful Self-starters. On Build It. They'll Come, you'll hear from some amazing Australian entrepreneurs who bet big to build great businesses. Journalist Helen Dalley interviews business innovators and visionaries on how they turned their lightbulb idea into a viable, sustainable enterprise.
This podcast is about the human face behind taking a simple idea and turning it into a business or movement. It's the beating heart behind what it takes to build an empire, from concept to execution, and how they actually achieve it. Fuelled by blind faith and hard slog, how they transform their dream idea into concrete reality.
Latest episodes

Feb 7, 2021 • 38min
How Ceo Rob White & medico Professor Nadia Badawi created a startup Research Foundation from scratch 15 yrs ago, & built it into a global leader finding better prevention & treatments for those with cerebral palsy.
When visionary charity CEO Rob White got together with dynamic neonatal intensive care expert Professor Nadia Badawi, they set about building an entrepreneurial startup - CPA Research Foundation- within the not-for-profit Rob White was already reforming into a modern, focused charity - Cerebral Palsy Alliance. The Research Foundation, created from scratch 15 yrs ago, had the vision to fund world-leading researchers to find better prevention, treatments, and ultimately a cure for those children and babies living with cerebral palsy, a condition affecting 17 million people globally, and 1 child born with it every day in Australia. Along the way to ensuring the Foundation’s success, the pair forged a deep and enduring professional partnership, while making a remarkable difference every day to the lives and outcomes of children and their families coping with CP. Today, researchers alongside clinicians have reduced both the rate and severity of CP incidence in this country. Find out HOW they built it, and achieved success.See omnystudio.com/listener for privacy information.

Dec 13, 2020 • 48min
Mayfield Garden creator & entrepreneur Garrick Hawkins on how boyhood farm holidays ignited his passion for the land & his vision to build a country garden, that’s transformed over decades into 1 of Southern Hemisphere’s largest privately-owned gardens
While business entrepreneur Garrick Hawkins made his fortune as a young man in the more traditional fields of stockbroking, finance & investment banking, over the past 3-decades he’s been quietly creating & building his legacy in the less trodden field (pun intended) of horticulture. As a schoolboy Garrick Hawkins’ dream of one day owning a farm, & building his family a country house and garden on it, became a larger vision which has been slowly, tenaciously, beautifully realised in Oberon NSW, west of the Blue Mtns. Starting with 1 working sheep farm in 1984, Garrick Hawkins was inspired by the grand European gardens, as he set out to create and build – with the partnership & help of talented local trades and craftspeople -- a vast cool-climate garden but with a unique Australian country flavour, that now spreads across an entire valley, and is one of the largest privately- owned, cool-climate gardens in the world. How one man’s folly became a garden for all Australians to enjoy, and how that finance guy learned to slow down and enjoy watching his legacy blossom and flourish.See omnystudio.com/listener for privacy information.

Dec 6, 2020 • 56min
Management Consultant & strategist Ralph Evans on turning entrepreneur! The boutique advice firm he co-founded, Pappas Carter Evans & Koop was so successful, global giant Boston Consulting Group (BCG) came knocking & bought the company!
Business strategist Ralph Evans not only helped build a boutique consultancy that actually merged and morphed into Boston Consulting Group in Australia, one of the world’s largest & most respected management advice companies, but Evans unwittingly turned into an entrepreneur! He went on to advise and invest in the management buyout of Aussie wine brand Orlando, which went on to make its investors a tidy bundle; and he then turned around a rather moribund Austrade, Australia’s official booster for Australian trade, by transforming it in the 1990’s into an outward-looking, entrepreneurial organisation to help local companies seize the benefits of exports. Over the past few decades, Evans has been involved in Venture Capital and advised Venture Capital funds, and more recently he’s turned his strategic analytical skills to the vexing issue he says is so urgent -- climate change. In a new book, called Toast, Evans builds a business case to persuade the community, as well as the sceptics and deniers he says, for why we must take far greater action on climate change. How to check out Toast, by Ralph Evans:-- https://www.amazon.com.au/Toast-Climate-enormous-Australians-effects-ebook/dp/B08CGVRLCX https://www.bookdepository.com/Toast-Ralph-Evans/9780648880424 https://www.booktopia.com.au/toast-ralph-evans/book/9780648880424.html See omnystudio.com/listener for privacy information.

Nov 29, 2020 • 30min
RedBalloon founder Naomi Simson on how she aims to achieve their “big, hairy, audacious goal” – to serve an experience to a customer, somewhere in the world, every second, by 2030! Plus, overcoming tough times!
Entrepreneur Naomi Simson, aka the Red Shark from tv’s Shark Tank show, took her early vision for RedBalloon gifting website she’d created, and blew it sky high – the vision blossomed along with the hard goal of global sales. She and new biz partner David Anderson built Big Red Group into a clutch of brands all offering experiences to customers on their e-commerce marketplaces - be they extreme sport, or lifestyle and luxury experiences. Naomi and her team proudly boast they have now built RedBalloon and Big Red Group into the 3rd-largest experience provider in the world! And that means they have helped grow the small businesses of their 2,000 experience suppliers. But along with the positive side of this journey, there are always the bad days as well. In Part 2 of our chat, Naomi is candid about both, and in particular she reveals how she dealt with tough times as she was growing her business; and why Australia needs great start-ups. How to connect with Naomi Simson : Three LinkedIn Learning Courses Two books One newsletter See omnystudio.com/listener for privacy information.

Nov 22, 2020 • 32min
RedBalloon founder Naomi Simson on how she reinvented her marketing career, after having children, by backing herself- creating a gifting website that delivered many more consumers to small businesses who otherwise would never have found those new customers!
After grinding away as a freelancer creating marketing plans for household brand names, Naomi Simson decided she wanted to re-set when her own children came along. So she created an idea for an overarching brand that would help market small business operators to much wider markets and audiences. She founded and set about building, with lots of ups and downs along that way, a website around that brand she called RedBalloon. But her genius was in setting that brand around gifting. You could say Naomi Simson was a trailblazer in this space and her RedBalloon website became a mushrooming marketplace for experiences, long before the first world hunger for “experiences” became a massive worldwide trend. How to connect with Naomi Simson : Three LinkedIn Learning Courses Two books One newsletterSee omnystudio.com/listener for privacy information.

Nov 8, 2020 • 47min
Part 2, Clear Skincare Clinics’ founder Dr Philippa McCaffery & her partner Alarna Longes on challenges of scaling up, & how successfully managing many & varied partnerships – including between the 2 women -- is key to their success.
Philippa McCaffery says she was given the worst piece of advice when she worked as a hospital administrator – “learn to let go”, a former boss told her. But as it turned out, she flipped that on its head, and says that in fact, persistence has been her secret weapon in building her successful, sustainable skincare business. Through a ton of trial and error, fuelled by enormous passion for what she was offering women, plus working hard at nurturing great partnerships across 18 years growing the business, she and her partner Alarna realised their long-held dream. But they also knew that selling their beloved “baby” to a corporate partner with deep pockets, was the best way to ensure their business would flourish into the future. Was it bittersweet? Well, let’s find out. I hope you enjoy Part 2 of my chat with Philippa McCaffery and Alarna Longes.See omnystudio.com/listener for privacy information.

Nov 1, 2020 • 44min
Clear Skincare Clinics founder Dr Philippa McCaffery on how she jumped from a GP and hospital administrator career to backing herself & buying a small suburban beauty clinic she then built into a cosmetic skincare clinic empire
Dr Philippa McCaffery started her entrepreneurial journey, almost by chance, after becoming just a little disillusioned working first as a GP, and then as a hospital administrator in the public & private health system in Sydney. Nonetheless that early career experience stood her in good stead when she pivoted from public medicine to buying one single suburban skincare clinic, one of the first in Sydney doing laser hair removal. That first clinic was so overwhelmed with women clients needing help with unwanted body hair, that she and her new business partner Alarna Longes, a young uni graduate who came on board initially to help boost marketing, built up their business - not only doing hair removal by laser, but also offering a non-surgical, non-oral drug treatment for adult female acne. It proved to be a game-changer. After years of hard work, with a few missteps along the way, the result was many many happy clients. 45 clinics later, the pair had built something substantial, and in mid-2018 they sold their cosmetic skincare clinic business to large ASX-listed company, Australian Pharmaceutical Industries for a cool $127million.See omnystudio.com/listener for privacy information.

Oct 19, 2020 • 30min
Catch Group co-founder Gabby Leibovich on creating & building a 2nd massively successful online business from nothing, which eventually became Menulog. Plus how he & his brother passed up a startup opportunity, they lived to regret!
When Gabby Leibovich migrated to Melbourne from strife-torn Israel in the mid-1980s as a teenager, he had no idea what he wanted to do, besides being obsessed with soccer, having fun and trying to master English. After university he worked in his father’s electronics store and the sales bug bit him. Last Episode Gabby explained how he graduated from working the bricks and mortar shop floor to eventually expanding into selling online, and building with his brother their first e-commerce empire in Catch of the Day. In Part 2 of my chat with Gabby Leibovich, he tells how they pivoted into online food ordering, creating a business that eventually became Menulog and made them another fortune. He also gives inside tips for budding startup entrepreneurs on the importance of “frenemies” in business, and how being a risk-taker can lead to massive fails as well as successes. Plus he’s candid about the one great investment opportunity that got away, and why he’s lived to regret it!See omnystudio.com/listener for privacy information.

Oct 11, 2020 • 44min
Catch of the Day co-founder Gabby Leibovich on how working at his dad’s suburban Melbourne electronics shop schooled him well when he stumbled onto the internet & created what would become one of Australia’s most successful e-commerce sites.
When Melbourne-based Gabby Leibovich, and his brother Hezi stumbled across the internet, they were already experienced salesmen, Gabby had worked for years on the floor of his father’s single electronics shop In the Melbourne suburb of Brighton, interacting with customers and selling product. The brothers had also branched out and sold products at suburban market stalls around Melbourne. Then they jumped to a store on eBay, and the internet‘s vast possibilities hooked them. In Part 1 of my interview with Gabby Leibovich, he explains how that 1st foray into online selling morphed into the brothers’ own e-commerce website that started as deals.com and progressed to the wildly successful Catch of the Day. They built that business up from scratch & ending up selling their Catch Group to giant Wesfarmers in 2019 for $230million. But wait, there’s more! Gabby & Hezi along the way also started Scoopon, and food ordering site called Eat Now, which merged with Menulog, and sold for almost $900million. This is their startup journey.See omnystudio.com/listener for privacy information.

Sep 20, 2020 • 40min
Redbubble’s Martin Hosking, (Pt 2) on how his single mum instilled strong work ethic & sense of obligation as core values in him; & how entrepreneurs should have a clear purpose for their startup to succeed.
Martin Hosking, co-founder of Redbubble, discusses his upbringing, career transitions, and the importance of purpose in entrepreneurship. He shares insights on why competitors like Amazon can't replicate Redbubble's success, the benefits of delaying a public listing, and advice for aspiring entrepreneurs. Hosking's journey from a history degree to founding Redbubble showcases the influence of values, perspective, and a clear purpose in building a successful startup.
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