Marketing #Unfiltered

If you find yourself constantly judging yourself as “boring,” and therefore struggle showing up on social because you can’t compete with all these other coaches and their fancy mourning routines and well put together outfits – you don’t have to! The truth is, boring is kinda a good thing. I’ll walk you through it. And also share a quick little homework assignment to help you know exactly what to post the next time you’re feeling too boring. _____ Heads-up: Doors to the Go-To Coach Club are opening soon! Sign up for the waitlist here: https://www.gotocoach.club/G2CC 

Aimee Cerka is a real life wonder woman. She is the mother of 4 kids including a 10 month old, wife to someone who works away from home 5 or so days a week, a business owner, AND she homeschools all of her children. She has also navigated some MAJOR medical experiences in the past 10-ish years that has made her an expert – not just in helping you create money systems that support your business – but in the country’s money systems. For that reason, she can speak extensively on navigating insurance (in fact, her background is in insurance!), paying off medical debt (after a child landed in NICU for 52 days and her husband was found unresponsive, she knows a thing or two about this!), and budgeting in a way that feels expansive and not limiting. She also supports women in unlocking their cashflow so they can make more money thanks to methodical and simple systems that clearly educate you on what’s working and not working, so you can focus on the stuff that actually matters. In this episode we talk about: Her story navigating the medical system and the tips she learned alont the way What having a budget REALLY means How to feel abundant even when…you’re not. What setting up money systems actually looks like The best mindset shift to have if you want to pay off your debt What we can be doing right now to increase cash flow The #1 mistake business owners make when trying to increase their cash flow And more. (I especially loved her daily money minute!) Resources mentioned in this episode: Money Mindset Mastery Checklist: https://aimeecerka.com/money-mindset-mastery-checklist/Cashflow Unlocked Workshop:https://aimeecerka.com/workshopListen to Aimee’s podcast, “Your Money Your Life”: https://aimeecerka.com/podcast/Follow Aimee on Instagram:https://www.instagram.com/aimeecerka/ 

Welcome to part six of our #sorrynotsorry series!An unapologetic marketing series that forces you to audit the stuff you got goin’ on and come face to face with the stuff you don’t going’ on.One 15-ish minute episode each week.One get your sh*t together task.And no promises that you’ll like what I have to say, but every promise that it will help.Today, we’re talking about making sales.Are you even set up for conversions?Judging by the MANY feeds I’ve audited over the years, probably not.____Heads-up: Doors to the Go-To Coach Club are opening soon! Sign up for the waitlist here: https://www.gotocoach.club/G2CC 

Holy moly we cover a whole lotta ground in this episode because we’re taking YOUR questions one by one. And man did you deliver with these questions. SO. MUCH. DETAIL! In this episode we talk about: ➡️Why it’s imperative that you know your CEO style ➡️Selling your online course (even with a small audience) ➡️How our brains work ➡️Achieving long-term goals ➡️Working IN your business vs. ON your business ➡️The value of relationships ➡️Affiliate marketing ➡️Growing your email list ➡️Getting more reviews on your podcast… And … more. Like I said, we covered A LOT. You won’t want to miss this one. Resources inside this episode: ➡️Take her quiz here: https://quiz.tryinteract.com/#/641fb42b3126709f4f73d041 ➡️Listen to her podcast here: https://cubicletoceo.co/podcast ➡️Follow her on Instagram here: https://www.instagram.com/missellenyin/ (Follow her on Threads at the same name: @missellenyin) ➡️Follow Cubicle to CEO on Instagram here: https://www.instagram.com/cubicletoceo/ (Follow Cubicle to CEO on Threads at the same name: @cubicletoCEO) 

Welcome to part five of our #sorrynotsorry series! An unapologetic marketing series that forces you to audit the stuff you got goin’ on and come face to face with the stuff you don’t going’ on. One 15-ish minute episode each week. One get your sh*t together task. And no promises that you’ll like what I have to say, but every promise that it will help. Today, we’re talking about a messaging issue I see A LOT.And it’s this: Coaches are great at selling solutions, but they struggle solving problems.On first glance, that might look like the same thing. But it’s not. In this episode, we chat about what that means and what the heck to do about it. __________Heads-up: Doors to the Go-To Coach Club are opening soon! Sign up for the waitlist here: https://www.gotocoach.club/G2CC

Today’s episode is about questioning the hype. Do you REALLY need a niche? Do you REALLY need a pretty website? Do you REALLY need a big list? In fact, what’s possible WITHOUT a big list? (Erica has 400 people on her list so you’re about to find out…) Do you REALLY need to obsess about what your social media looks like? Do you REALLY need to have X, Y, and Z before you start selling? There are so many “nice-to-haves” that we confuse “need-to-haves.” This episode is about diagnosing what we’re wasting our time on so we can get the heck out of our way. We also take a deep look into Erica’s business to understand what is working well for her right now, and what she’s shifting to next! Resources  mentioned in this episode: ➡️Is ChatGPT making you sound like a Robot wrote your copy? This will help: gotocoach.club/chatgptprompts➡️Follow Erica here: https://www.instagram.com/ericahanloncoaching/ ➡️4 secrets to stop self-sabotage and hit your goal: https://www.ericahanlon.com/4-secrets ➡️Erica’s blog: https://www.ericahanlon.com/blog

Please welcome Brittany to the show!Brittany helps service pros increase sales without being on social 24/7—using the power of SEO, story, + social proof.She’s breaking down… What the heck a case study is and how is it different from testimonials How do you choose which stories to feature as case studies?When is a good time to ask for case studies? She also shared her framework for writing case studiesAnd gave us a sneak peek into the systems she has in place to always be collecting the information she needs to collect those case studies. And so much more!More resources from Brittany:Download her case study roadmap: https://brittanyherzberg.com/case-study-roadmap  Follow her here: https://www.instagram.com/brittany_herzberg/ Listen to her podcast here: https://brittanyherzberg.com/seo-podcast 

Welcome to part three of our #sorrynotsorry series!An unapologetic marketing series that forces you to audit the stuff you got goin’ on and come face to face with the stuff you don’t going’ on.One 15-ish minute episode each week.One get your sh*t together task.And no promises that you’ll like what I have to say, but every promise that it will help. Today, we’re talking about your growth strategy. (Or lack thereof.) And I get fiery about this topic because I SO get it. Growth feels like this really important but impossible task. We cover: ➡️3 reminders to help you make your growth strategy real (and effective)

Chris Williams, a soulful business and leadership coach, empowers women to monetize their gifts in the wellness sector. In this discussion, she reveals the common pitfalls new coaches face while pursuing six-figure incomes. Chris introduces her 'Nurture Method,' emphasizing the importance of building authentic relationships over aggressive sales tactics. She offers insights on attracting clients through genuine interactions and the power of collaboration. Listeners will find valuable strategies for enhancing their business alignment and community engagement.