Marketing #Unfiltered

Sophia
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Dec 1, 2023 • 1h

Ep 118 | How utter devastation led to her greatest power (and it can for you, too!) with Nikol Rogers

There’s a little change of pace on today’s show. This isn’t an episode about marketing advice today — it’s more a conversation about healing from heartbreak, falling in love with yourself, and how devastation can open you up to your greatest power. Thirteen: One Woman’s Sacred Journey to Discovering Her Greatest Power opens with Nikol about to be reunited with her husband, who she has been having a long distance marriage with. And she is over the moon excited. She’s getting his favorite foods. And cleaning her apartment. And fantasizing about what it’s going to be like when she introduces him to all of her friends. But their reunion is not what she is expecting. In fact, he tells her he doesn’t love her anymore. 13 is a book about her heartbreak and healing, falling in love with herself, and with her current partner. But the truth is, we ALL have our own Thirteen (or utter devastation moment where your entire world feels like it’s falling apart.) In this episode I ask her questions about…➡️ …the story she tells within her book➡️…what she would say to anyone currently navigating a “thirteen.”➡️…her favorite tools for healing. And so much more. Resources:Order Thirteen and download a sneak peek: https://13thebook.com/ Order Thirteen on Amazon: https://www.amazon.com/13-Womans-Journey-Discovering-Greatest/dp/B0CG2X6JFM/ 
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Nov 29, 2023 • 30min

Ep 117 | 2024 Prep: 4 ways to make more sales in 2024

Learn how to attract more clients in 2024 without overwhelming yourself with holiday sales. Topics include following up on discovery calls, generating referrals and sales collaborations, approaching podcast hosts for promotion, and getting in front of the right audience through research and building relationships.
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Nov 24, 2023 • 1h 6min

Ep 116 | Triple your email open rate with Sage Polaris

Oof! Get ready for something juicy. Sage and I dive *IN* during this episode. We talk about: 1️⃣ Our favorite ways to grow our list and get *fast* clients 2️⃣ Quick tips for strengthening your email subject lines 3️⃣ What the Simpsons has to do with your email content 4️⃣ A step by step process for strategically scrubbing your list 5️⃣ Reasons raising your email open rate should be top priority And SO much more.Sage doesn’t hold back with the actionable advice. Plus, GRAB HER GIFT! She’s sharing her template for strategically scrubbing your list so you can get it done before the end of the year. Get it here: sagepolaris.com/sophiarocks 
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Nov 22, 2023 • 27min

Ep 115 | 8 ways to leverage the holiday season (even without a Black Friday sale)

We’re back!!!! In honor of Thanksgiving week, we’re talking about the holidays. Whether you have a holiday sale and you want to set it up for success…OR You don’t have a holiday sale and you’re feeling like you missed the mark…OR You don’t have a holiday sale and you’re feeling pressure to whip something together… This one is for you! Because there are MANY ways to leverage this season. I want to share 3 mindset shifts and 5 strategies. Resources: Are you on my text list where you can get 3 weekly marketing tips, reminders or perspective shifts for coaches?  Just text MARKETING here: +1 (917) 810-2418
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Aug 31, 2023 • 4min

Ep 114 | Quick Announcement

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Aug 25, 2023 • 57min

Ep 113 | Highly productive 5 hour work weeks with Lindsay Maloney

Today we have Lindsay Maloney on the show!   We’re talking about how to build a 6 figure business in 5 hours a week.   Now, as a total over-worker … I have absolutely been a skeptic of this concept.   But I love how Lindsay breaks it down.   We’ll talk about: How to come up with your daily tasks Any “prerequisites” you need to make this happen Why so many coaches assume this impossible How long does it take to get to this point How do you know what your top priorities are And more!  Plus we get clear on Lindsay’s business and what she has set up behind the scenes to make this happen. My favorite part is every assumption I made about what you need and don’t need to make this happen is essentially false!I just can’t get my own stories out of my head about how much you can get done in a day 😆So I freaking love Lindsay’s approach and how SIMPLE she has made things.Resources from Lindsay: Follow Lindsay here: https://www.instagram.com/lindsay_maloney/ Listen to Lindsay here: https://lindsaymaloney.com/podcastCheck out her $5 a month membership: https://lindsaymaloney.com/the-confident-coach-club5 things you can do today to get a brand new client: https://view.flodesk.com/pages/64cbf5bc4a24fdb5e9df4564  Resources from Sophia:And don’t forget! The 38 Minute Content Solution is happening the week of August 28th. Join us here: gotocoach.club/38minutes 
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Aug 22, 2023 • 27min

Ep 112 | The business growth advice that works for *everyone*

The business growth advice that works for *everyone* And  I mean that, I don’t know one person that this hasn’t been true for. Today I’m sharing some behind the scenes on what the first few years of business looked like for me. And while the way my business looked / looks doesn’t have to be anything like how your business looks, one thing is true for all of us: SIMPLIFICATION SETS YOU UP FOR SUCCESS. So today is really about learning how to zero in on the thing that is going to make the biggest difference, so we can stop getting distracted by the shiny objects that keep us spinning our wheels and not going anywhere.  I’ll walk you through: A behind the scenes of what I focused on The biggest takeaways which I think EVERYONE must fully embrace And a simple lesson that I’ve never known not to help someone go to the next level Resources: Seats to the FREE 38 Minute Content Solution are available!Snag yours here: https://www.gotocoach.club/38minutes 
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Aug 18, 2023 • 1h 6min

Ep 111 | How to make your first million with Celia Arias

Today's guest is Celia.You should hear her story… She started her first business when she was 10 years old in order to pay for ballet classes.She worked her booty off and later became a professional dancer; a tango dancer in Argentina.She then moved back to Argentina in her 20s to get a second degree in fashion design and started a clothing label at 25 which grew to have global distribution.Somewhere in there she also became homeless!Since then, she’s got a masters in business and global marketing. She's also helped tech startups raise and create content partnerships that were valued at $1.5 million in yearly recurring revenue.And today — she's a business coach who creates millionaires!In this chat we covered things like:What are the biggest things that hold people back from becoming the type of business that can bring in $1,000,000? Why is mindset so important to building a strong and successful business? We also broke the stages of becoming a millionaire into 3 stages so you could see the journey needed — to not just make a million — but just create a highly profitable businessWe also talked about creating a business vision and what that looks likeAnd I really loved when we got clear on what knowing your numbers actually meansResources: ➡️Follow Celia here: https://www.instagram.com/iamdoncelia/ ➡️Take the 7 figure quiz here. This quiz will show you exactly what's getting in between you and your 7-figure business: https://quiz.celiarias.com/ ➡️Plus, a quick heads-up: Doors to the Go-To Coach Club are opening soon! Sign up for the waitlist here: https://www.gotocoach.club/G2CC 
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Aug 15, 2023 • 15min

Ep 110 | Don’t build another lead magnet until you do this

If you’re growing your email list like this: Spend a million years in CANVA building a lead magnet Then share lead magnet Doesn’t perform the way you want it to So spend a million more years in CANVA on another lead magnet Performs pretty well! But now you feel like a broken record promoting the same thing again and again It stops performing Spend a million years on a another lead magnet (and repeat) Then you need this. We are totally missing the mark on the EASIEST way to grow your list. Now – while you build that lead magnet – you can do this. Or if a lead magnet is making you sound like a broken record – you can do this. Or if you just want a fresh way to grow your list – you can do this. _____Heads-up: Doors to the Go-To Coach Club are opening soon! Sign up for the waitlist here: https://www.gotocoach.club/G2CCPlus, you’ll be able to sign up for the 38 Minute Content Solution soon! You’ll be able to sign up here: https://www.gotocoach.club/38minutes 
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Aug 11, 2023 • 1h 2min

Ep 109 | Is your online presence a match for the opportunities you want? (With Monique Bryan)

Get ready for some ENERGY! This woman is like lightening. She’s the mother to a child under the age of one, a cancer THRIVER and someone who has navigated business “failure” twice before the successful business she has today. And despite the lows and the energy zapping circumstances, she shows up with so much power and passion that it is impossible not to stop the scroll and fall in love with her. The best part? She helps others do the same. So if you feel like you just don’t exude that X-Factor energy and have no idea what to do about it, you need to know Monique. In this episode we answer questions like: ➡️What are some key mistakes you see people make with their online brand?➡️Of all the content you create and experimented with, what type of content has been the most impactful for your business? ➡️How important are VISUALS?➡️How important is ENERGY — and how do you cultivate that? Especially for someone who identifies as introverts… ➡️When it comes to building a juicy brand, what are our priorities? RESOURCES MENTIONED IN THIS INTERVIEW: ➡️Take her Juicy Brand Roadmap Quiz here: https://www.juicybrandondemand.com/quiz ➡️Plus, a quick heads-up: Doors to the Go-To Coach Club are opening soon! Sign up for the waitlist here: https://www.gotocoach.club/G2CC 

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