Gen C

CoinDesk
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Jul 3, 2023 • 49min

Defining Culture in Web3 With Jeff Carvalho, Co-Founder of Highsnobiety

Entrepreneur and trend curator Jeff Carvalho shares his perspective on building culture and communities in Web3. Topics discussed include the intersection of technology and culture, bringing more users to the space, and the impact of the internet on communication and storytelling. Also, Jeff's involvement with Barata in fashion and blockchain, launching NFTs, and strategizing for Fortune 500 companies.
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Jun 26, 2023 • 38min

Metaverse Learning, NFTs in the Intelligence Industry and AI Powered JPEGs With CoinDesk’s Cam Thompson

In this episode, special guest host Cam Thompson from CoinDesk and Sam talk about all of the latest stories and deep dive into metaverse learning and how the German Intelligence division is using NFTs to recruit talent.Cam Thompson is CoinDesk’s web3 journalist and is also a host of the “Carpe Consensus” podcast on the CoinDesk Podcast network. Cam and Sam break down the latest stories and trends on what is happening in AI, NFTs and metaverse learning.Links mentioned from the podcast:  Brycent Playing the Nike x Fortnite collaboration Alethea AI and ChatGPT German Intelligence Uses NFTs to Recruit Talent UNIC Metaverse Masters Degree Cam on Twitter Follow us on Twitter:  Sam Ewen, Avery Akkineni, CoinDesk, Vayner3 From our sponsors:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-PayPal provides a secure and convenient platform for converting dollars into crypto. Start exploring new Web3 applications with peace of mind knowing that PayPal has your back. Buy, sell, HODL, transfer, send and checkout with crypto. All with PayPal. Get started today at PayPal.com/crypto.-WineChain revolutionizes fine wine as an alternative asset class on Polygon. Top wineries mint rare cuvées as NFTs backed by physical bottles, tradable on our marketplace. Experience unmatched liquidity and seamless storage and shipping. Create your account at winechain.co to access our most exciting drops of the summer!-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Jun 22, 2023 • 36min

Sponsored Episode: Understanding Brand Safety and Trust In NFTs, Featuring Ian Andrews of Chainalysis and Christoffer Poulsen of Bang & Olufsen

In this special partner episode, we focus on how Chainalysis brings a security mindset to brands operating in the NFT space and we speak with Bang & Olufsen on their recent audio-focused NFT launch.Bang & Olufsen has been in the luxury audio space since 1925 with an eye towards design and high end customer experiences. They turned to Chainalysis to ensure that they were utilizing best practices in their tech stack to not only ensure that they were operating in a safe and secure manner but also that the consumers who were buying their NFTs were not funneling dark money into their purchase. Chainalysis’ Ian Andrews (CMO) and B&O’s Christoffer Poulsen join us to discuss how it all came together in this special sponsor episode.Links mentioned from the podcast:  Chainalysis Website Bang & Olufsen’s DNA Collection Ian on Twitter Christoffer on LinkedIn Follow us on Twitter:  Sam Ewen, Avery Akkineni, CoinDesk, Vayner3 From our sponsors:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Jun 20, 2023 • 50min

Collaborating With Communities, Featuring Shannon Snow of World of Women and Tatiana Lupart of Moët Hennessy

In this episode, we discuss how legacy brands are building and growing in this creator economy and the importance of finding communities that are aligned with their mission.Coming off of a recent collaboration between World of Women and Cloudy Bay Vineyards (LVMH) in Lisbon, Shannon and Tatiana share their insights on ideal brand partnerships, previous executions in Web3 like WoW’s partnership with Nicole Richie’s House of Harlow and the correlation between Web3, socializing and IRL events.Links mentioned from the podcast:  Fewocious Announces Adidas Collab Guy Fieri and Sammy Hagar Launch Web3 Tequila Loyalty Program Snoop Dogg Drops New NFTs That Evolve With His Tour Shannon on Twitter Tatiana on Twitter Follow us on Twitter:  Sam Ewen, Avery Akkineni, CoinDesk, Vayner3 From our sponsors:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-PayPal provides a secure and convenient platform for converting dollars into crypto. Start exploring new Web3 applications with peace of mind knowing that PayPal has your back. Buy, sell, HODL, transfer, send and checkout with crypto. All with PayPal. Get started today at PayPal.com/crypto.-WineChain revolutionizes fine wine as an alternative asset class on Polygon. Top wineries mint rare cuvées as NFTs backed by physical bottles, tradable on our marketplace. Experience unmatched liquidity and seamless storage and shipping. Create your account at winechain.co to access our most exciting drops of the summer!-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Jun 12, 2023 • 55min

Exploring Virtual Worlds With Ashley McCollum of Roblox

On this week’s episode of “Gen C,” we’re joined by Ashley McCollum, head of immersive media solutions at Roblox as they roll out their immersive media platform and to discuss their creator network.Roblox has worked with a number of brands to bring immersive brand experiences into the space, from meditation with Alo Yoga to the Gucci Garden exhibit. Ashley shares her perspective on how activating in the metaverse can bring value to brands, how they are building a new ad platform and how their five million strong creator network is monetizing on the platform.Links mentioned from the podcast:  Louis Vuitton To Release $39,000 Physical-Backed NFTs Nike Is Bringing Its .SWOOSH NFTs to EA Sports Games SEC Sues Coinbase on Unregistered Securities Exchange Allegations Ashley’s Twitter, Roblox Twitter, Roblox Website Follow us on Twitter:  Sam Ewen, Avery Akkineni, CoinDesk, Vayner3 From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-PayPal provides a secure and convenient platform for converting dollars into crypto. Start exploring new Web3 applications with peace of mind knowing that PayPal has your back. Buy, sell, HODL, transfer, send and checkout with crypto. All with PayPal. Get started today at PayPal.com/crypto.-WineChain revolutionizes fine wine as an alternative asset class on Polygon. Top wineries mint rare cuvées as NFTs backed by physical bottles, tradable on our marketplace. Experience unmatched liquidity and seamless storage and shipping. Create your account at winechain.co to access our most exciting drops of the summer!-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Jun 6, 2023 • 57min

The Music Fandom Ecosystem With Avenged Sevenfold’s Matt Sanders and Ticketmaster’s David Marcus

This week’s episode of “Gen C” features Ticketmaster EVP of Global Music David Marcus and Avenged Sevenfold Lead Singer Matt Sanders to discuss tokenized ticket experiences, deepening fan relationships and building infra for artists.This episode is sponsored by Chainalysis, PayPal and WineChain.Avenged Sevenfold won MTV’s best new artist award in 2006, has released eight studio albums, counts millions of monthly fans on Spotify, has been nominated for Grammy awards and are some of the most forward thinking mainstream musicians in Web3. Avenged worked with Ticketmaster to tokengate their ticket-buying experience and are helping to build tooling for any artist to directly connect and leverage fan relationships with NFTs. Ticketmaster itself has tokenized experiences from The Super Bowl to Imagine Dragons and continues to build rails for artists to plug into to enable digital collectibles for live events. David Marcus from Ticketmaster and Matt Sanders from Avenged Sevenfold join Avery and Sam to discuss fandom and live events in a Web3 world.Links mentioned from the podcast: Doodles x Camp Formula 1 Tries NFT Ticketing Matt Sanders (M. Shadows) on Twitter David Marcus on Twitter Ticketmaster Launches Digital Collectibles Avenged Sevenfold on Spotify Follow us on Twitter: Sam Ewen Avery Akkineni CoinDesk Vayner3 From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-PayPal provides a secure and convenient platform for converting dollars into crypto. Start exploring new Web3 applications with peace of mind knowing that PayPal has your back. Buy, sell, HODL, transfer, send and checkout with crypto. All with PayPal. Get started today at PayPal.com/crypto.-WineChain revolutionizes fine wine as an alternative asset class on Polygon. Top wineries mint rare cuvées as NFTs backed by physical bottles, tradable on our marketplace. Experience unmatched liquidity and seamless storage and shipping. Create your account at winechain.co to access our most exciting drops of the summer!-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 29, 2023 • 45min

Tokenizing Once in a Lifetime Experiences With Andy Krainak, President of VeeFriends

In this week’s episode of “Gen C,” VeeFriends President Andy Krainak comes on the podcast to discuss VeeCon year two, creating with Gary Vaynerchuck and how VeeFriends is activating a very loyal audience with empathy.This episode is sponsored by Chainalysis.com.Andy took a chance 11 years ago by tweeting at Gary V and asking for an internship. Fast-forward and Andy now leads VeeFriends, Gary’s successful Web3 brand NFT, event pass and community. He comes on the pod to discuss the most recent VeeCon conference in Indianapolis that featured everyone from Busta Rhymes to Drew Barrymore and Deepak Chopra. Krainak shares how major brands got involved, which speakers excited the audience most and how the event and community will evolve in time. Avery and Sam also discuss Bitcoin NFTs, Brave Browser’s recent token gated video calling service and finally how the Professional Bowlers Association is minting achievements for members.Links mentioned from the podcast: Bitcoin Is the 2nd Largest NFT Chain Brave Browser Launched NFT Gated Calling PBA Achievements On-Chain VeeCon Site Krainak on Twitter Follow us on Twitter: Sam Ewen Avery Akkineni CoinDesk Vayner3 From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 22, 2023 • 41min

Building Disruptive Brands from Web2 to Web3 With Kate Rouch, CMO of Coinbase

On this week’s episode of Gen C, Coinbase's Kate Rouch talks about how the brand is looking to not only attract new users but also improve the industry at large through technology and education.Kate was at the forefront of growing the Meta brand, formerly Facebook, and product marketing for eleven years prior to making the jump to Coinbase. She joins the podcast to discuss how working at an innovative and disruptive company like Meta helps to inform her work at Coinbase. She also gives us the insider scoop on how the infamous Super Bowl ad with the bouncing QR code came to be and what the results were. Avery and Sam also discuss AI Girlfriends, Pudgy Penguin toys and Nike’s first .Swoosh drop.Links mentioned from the podcast:CREATOR OF RENTABLE "AI GIRLFRIEND" SAYS IT'S GONE ROGUE Pudgy Penguins Tweet Nike Is Releasing Its First Digital Sneaker Collection on .Swoosh Coinbase Forced Into Outage Following Super Bowl Ad After More Traffic 'Than Ever Encountered' https://twitter.com/kate_rouch Follow us on Twitter:SamEwenavery_akkineni CoinDesk Vayner3 From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build an immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in web3 at www.chainalysis.com/genc. "Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 15, 2023 • 1h 10min

Bobby Hundreds, Co-Founder of The Hundreds, Thinks It Is Still Early for Web3 and Why We Need to Give It Room to Grow

Avery and Sam sit down with streetwear legend and Web3 entrepreneur Bobby Hundreds on the eve of the release of his new book, "NFTS ARE A SCAM." Bobby discusses his thoughts on how brands should build Web3 projects, his approach to culture and community and how AIR may be the most Web3 movie ever made.This episode is sponsored by Chainalysis.com.For the last 20 years, Bobby and Ben Hundreds of The Hundreds have successfully built a global brand through their forward-looking approach to community and creative collaboration. In 2021, they released the Adam Bomb Squad NFT project to tremendous success, and they are credited with being a blueprint for many mainstream brands' entry into the Web3 ecosystem. Bobby Hundreds discusses his approach to culture and crypto with Avery and Sam and talks about his new book, "NFTS ARE A SCAM/THE FUTURE," which is one part journey and one part guide on how brands should look at the emerging technology behind NFTs and Web3.Links mentioned from the podcast:  Sports Illustrated’s NFT Ticketing Platform Pudgy Penguins Raise $9M The Worldcoin Wallet Book.io & Huxley’s Brave New World Bobby Hundreds | Twitter NFTS ARE A SCAM | BOOK Follow us on Twitter:  Sam Ewen Avery Akkineni CoinDesk Vayner3 From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 8, 2023 • 47min

Democratizing Ownership: The Future of Crypto Adoption and Brand Integration, With MoonPay CEO Ivan Soto-Wright

MoonPay’s Ivan Soto-Wright joins Avery and Sam to discuss how MoonPay is helping to onboard brands and consumers into Web3 with simple tools to expand opportunities in a digital future.From the origin story of trying to create a buy crypto button for bitcoin.com to today, when over 15 million people have engaged with MoonPay financial services, Ivan Soto-Wright has helped to create one of the more ubiquitous Web3 brands. MoonPay is particularly strong in helping many of the world’s top brands join the ecosystem: Time Magazine, Alo Yoga, FOX, Christie’s and many others use MoonPay to enable entry into Web3. Hear about the state of MoonPay with Ivan and learn how they are leveraging MoonPay globally with a new app launch.Links mentioned from the podcast:  LeBron wears RTFKT  The Vatican digitises with NFTs MoonPay Keith Grossman Joins MoonPay Ivan Soto-Wright on Twitter Alo Yoga’a Angelic Vendette on GenC Luciano Deep House set Follow us on Twitter:  Sam Ewen Avery Akkineni CoinDesk Vayner3 From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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